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Discussion Starter · #1 ·
One of our installers, who has been with us 15 years has decided he wants a factory job, which leaves us in need of at least one installer because business is picking up considerably. It's been a while since we've advertised for installers and perhaps you may have some ideas to make this ad more effective and focused .

We build high quality aluminum sun rooms, SIP room additions, conventionally framed room additions, patio covers and related aluminum structures. We also pour footers and slabs for the above as needed. 100% of our work is on existing homes where the lawns need protection so we wheelbarrow a lot of concrete.

Here's the ad we've drafted so far....

____________ is seeking a career oriented, full-time, highly skilled craftsman with framing, aluminum, and concrete experience. Candidates must be goal driven, energetic, and highly personable. Prior experience, a clean driving record, and reliable transportation are required without exception. We offer 33 years of stability, competitive wages/benefits, insurance, and 401(k). Call _____ between the hours of 6 – 11 a.m. at 260_________ and ask for _________. You may also fax your resume to _________ or e-mail it to _________.com.

What other kinds of information would you, as a quality craftsman, want to have?

Thanks in advance for your help.
 

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General Contractor
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I might try to incorporate some specific, esoteric language in the qualifications to weed out unemployed shoe salesmen from applying.

Such as: "Experience on the Handly 357 Thingy Bob Machine required." or "Must have installed and retrofitted Shwartz 707 Systems in XYZ applications." "Will be tested in the use of Flanagan 501 Aluminium beam twisting tool."
 

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Discussion Starter · #4 ·
Thanks for the replies so far. Helpful ideas.

I was wondering about the combination of concrete, aluminum and framing. It seems like everyone is a specialist these days (up until the recession anyway) and aluminum guys are not usually carpenters and vice-versa. Same with the concrete. Does this sound like we are asking too much out of one person?
 

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Sean
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I would personally direct them to your website to fill out an app & let them rate themselves on a scale of 1 to 5 on framing, working with SIPS, Aluminum or metal walls, whatever you are looking for (anyone with a few 3's in most of the area's you are looking for might be a good fit)

Lets say I was looking for work or someone with a similar skill set / work ethic - I might not call you because I haven't really worked with much aluminum structures & based on your ad I don't meet your requirements, you might have just lost out on a great installer

I would personally stress the part about working on existing houses, cleanliness, clean cut appearance, trust worthy, etc... The stuff that sells your company to the customers - I can train anyone that wants to learn, or teach them a few new skill sets - but they have to have the desire & the aptitude for working around peoples property - not everyone has both and that's what I mainly look for first
 

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i second what sls says. being apart of my family business i've seen how hard it is to find workers if the ad is worded wrong. put in "no experience necessary but is helpful" and you get a long line of idiots who dont even have common sense never mind any clue what they're doing. no one with experience shows up because they think they're going to get paid crap wages. what i've gathered from the family business is you cant expect someone to show up to your company and expect them to know everything or do everything the way you intended. i would try to re-word it so it incorperates experience but you'll train someone. just my 2 cents
 
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