I have had the standard Flexeel hoses, and currently have been using the Grip Rite hoses just because I can get them cheaper. The Grip Rite hoses are the same quality as the Flexeel.
I have not had really any problem with them coiling up, except maybe a little at the end. If you roll out the hose and just throw down the ends they might roll up a little and make half a coil. But the standard Flexeel and Grip Rite hoses are a little softer and are rated for 200psi, where that Flexeel Max you posted there is rated for 300 psi, so may be a little stiffer and have more memory.
http://www.grip-rite.com/hosesfittings.asp?Action=1
I have not had really any problem with them coiling up, except maybe a little at the end. If you roll out the hose and just throw down the ends they might roll up a little and make half a coil. But the standard Flexeel and Grip Rite hoses are a little softer and are rated for 200psi, where that Flexeel Max you posted there is rated for 300 psi, so may be a little stiffer and have more memory.
http://www.grip-rite.com/hosesfittings.asp?Action=1