Why not try a few different ideas and code them so you can track the results? For example, use a splash page for each ad and track the traffic to that page.
In another post you asked about CCN. One thing I learned from their Marketing MasterMind sessions was to track your marketing. It's not always easy, but if you can track what works you then know how to direct your efforts.
On the other hand, it's good to come up with a slogan/ tag line and market the hell out of it. Even if it's not ideal, it can still become ingrained and that's a good thing.
Brian Phillips
In another post you asked about CCN. One thing I learned from their Marketing MasterMind sessions was to track your marketing. It's not always easy, but if you can track what works you then know how to direct your efforts.
On the other hand, it's good to come up with a slogan/ tag line and market the hell out of it. Even if it's not ideal, it can still become ingrained and that's a good thing.
Brian Phillips
