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Hey guys, we are a handyman business located in Dutchess and Putnam County NY, wanted to know what you thought about our page, our website forwards to our fb page when your visit it, and since even if you don't have a Facebook account, you can still see it so i think this is fine not having a real website. Let me know what you think i would love the input, don't be afraid to be mean, i love criticism, it will only make our business grow! Thanks!! http://www.putnamhandymanservices.com :thumbsup:
 

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That certainly is one way to do it! Very clever...

The only problem I see with your plan is that you may lose a lot of traffic from organic search. Believe it or not, lots of people despise FB and won't be inclined to click the link.

Seems to me you'd fare a lot better if you were to put up even a free website and drive clicks there. But I'm interested to see if this works out for you.

If you're going to continue to operate without a website and rely on FB, I'd suggest you learn all there is to know about highlighting and pinning posts. Pinning a post keeps it at the top of your timeline so it's always the first one seen when someone lands on the page. That's a great place to include the Unique Selling Proposition (USP) of your biz.

Also, while a lot of people may not be aware of it, it appears you've purchased likes and comments. Not a bad strategy as no one likes to be the only one at a party. But I'd suggest doing all you can to get more real likes from your customers, friends, and neighbors so it doesn't come off (to those that are paying attention) as a ruse.
 

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IMO, having a facebook page as a main website has cheap written all over it, and cheapness attracts cheapness. I don't see people with money taking you as a serious business, and aren't they the people you want?? Oh well, good luck with it either way.
 

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IMO, having a facebook page as a main website has cheap written all over it, and cheapness attracts cheapness. I don't see people with money taking you as a serious business, and aren't they the people you want?? Oh well, good luck with it either way.
I tend to agree it's a little cheap.
 

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Tom and Inner already mentioned the cheapness. If you are looking to attract cheap buyers then your strategy is fine. If you're looking to attract more quality conscious buyers, then not having a real web site is akin to saying you're not a real business and those buyers will get filtered out.
 

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My question is why?

Most use FB to drive people to their website.
This!

You seem to be working in reverse. Build your website (currrently building ours), who knows the lifespan of Facebook (it seems to be waning quite a bit now). Also, update your logo, think about how you want to come across and forward that to whoever you choose to do your logos. It's like an instant makeover. And make that logo attractive to women, it doesn't have to be pink just attractive.

FYI, I'm a woman ;)
 

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About "cheapness"....in some markets, percieved "cheapness" can be a good thing. If your outfit appears low-rent, people assume your prices are better--even if your prices are the exact same, it can be a psyche thing. Also, appearing low rent can be attractive, to regular folk, who do not want to hire one of them hoity toity companies--they just want to hire regular folk like themselves.

One possible way of looking at it. Thing is, we're all in different trades, different markets ect. Beware one size fits all solutions--they only breed mediocrity. If this guy can stay busy with a "cheap" routine and be happy, who's to complain?

PHMservices, those are my thoughts. I'd also consider what cbscreative said. Review your companies goals, decide what image you want to portray, go from there. I do not think the fb page instead of a website would work for a high end fancy tile guy in marthas vineyard--but for you, in your trade, in your market--idk.
 

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Discussion Starter · #11 ·
Thank you all for your comments, @gastek i actually do come up first in some searches on google when searching for a handyman in my area and other google searches are my google+ page or craigslist. Most of my new business i have been getting is actually FB and craigslist which i am surprised about, but hey, its working...
 

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@Kallhome, do you not like my logo form a woman's prospective?
I'll just preface this by saying that, I delve a lot deeper than most into things due to my study of sociology...we just contemplate everything!

In summary consider your demographic especially if you want to cater to those on Facebook. Facebooker's consider themselves to be pretty hip so be hip.

It's very bold and manly (which isn't bad), this is all subjective anyway. I am not going to pretend to have a firm psychological understanding of my species but you can't go wrong with a more gender neutral logo. "I think* gender neutrality will help to appeal to both male and female customers. We chose green, gray, and white as our colors (not my avatar) because of what green now represents, eco-friendly, fresh, young, clean, considerate, etc in lieu of red or blue which traditionally have different and meaningful connotations like for instance they are the colors of the Republican and Democratic party and there's nothing neutral about politics. Perception is everything, right? Just my $0.02 ;)

--Also, less and less men out there even know how to handle basic home improvement tasks anymore. No longer does the "man of the house" make all the decisions regarding construction and contracting. More and more women are taking to youtube, blogs, forums, to learn as much as they can. We'll try their hand at some DIY (hence all the pink and purple tools at HD and Lowe's) and when we can't DIY, WE call the pros. We create the Honey Do List and We usually decide to hire...

I hope this helps :)
 

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Hey guys, we are a handyman business located in Dutchess and Putnam County NY, wanted to know what you thought about our page, our website forwards to our fb page when your visit it, and since even if you don't have a Facebook account, you can still see it so i think this is fine not having a real website. Let me know what you think i would love the input, don't be afraid to be mean, i love criticism, it will only make our business grow! Thanks!! http://www.putnamhandymanservices.com :thumbsup:
not a bad idea, easy to maintain and free for the most part. I've seen some big brands do this exact thing. I would get your g+ page for local going, create a adwords campaign, try some fb advertising as you can super target your "audience" Just build out your page a little more, add daily content, video, and have contests, contests on facebook bring good traffic.
 

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Who but a democrat would call red and blue in reference to websites political?? LOL!! I think now I've heard it all!!
You misunderstood, the choice of color could be seen in many ways is all that I am saying. You may not see it as political and neither do I, but a prospective customer might especially during an election year. Color just like words have meaning. I'm pretty sure, you'll find more local companies in Pittsburgh whose company logo and image center around the color, black and yellow. In Gainesville, Home of the Florida Gators you'd be hard-pressed not to find a ton gator images and marketing/advertisements in blue and orange.

Before you totally dismiss something just because you don't know anything about it--Do some research. Look up "Color Psychology"

Here's a little bit to get your started...
The Psychology of Color in Marketing and Branding
https://www.helpscout.net/blog/psychology-of-color/

Hope this helps!
 

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Positive effects?? Yes. Negative effects?? No. There's not enough basic colors in the spectrum for people to be nixing any of them, - - and psycho-analyzing how they feel about each one would only get lost in the overall stats.
 
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