[Jaws]

Maybe it’s because i don’t know your territory, but just seeing those pictures cold i’m thinking Winsborough could be a development, or a neighborhood.

I kinda agree. I'm staying out for 120 days, see what she can do as far as traffic. She can't do anything to the website until then

I did pull rank and tell her use current pics - which she couldn't find without guns, camo or cigars in the pics. This must be 9 or 10 years old, I haven't shaved in 8 years.

My brothers pic cracked me up

 

[Joe Fairplay]

It looks like he is photo bombing the picture.

 

[KAP]

I kinda agree. I'm staying out for 120 days, see what she can do as far as traffic. She can't do anything to the website until then

I did pull rank and tell her use current pics - which she couldn't find without guns, camo or cigars in the pics. This must be 9 or 10 years old, I haven't shaved in 8 years. View attachment 544770

My brothers pic cracked me up

View attachment 544771

If it weren't for the nose, I'd be asking who's the milkman's baby...

 

[MaxxOutEquip]

Well, it's just a generic word, like "extreme" for example. I Don't want to be too specific as I haven't acquired a domain yet and I want it to be there.
I'm trying to keep it broad since right now I've just been building fences as a side hustle and I know I can expand that, but I want to expand into bigger scopes like new construction, remodels, etc. which will inevitably turn into subcontracting work, but I will likely be on my tools to start. I really just want to keep it general enough to take it in whichever direction makes the most sense once I get going.

Then I would go with Contracting since you can be contracted for anything.

 

[wallmaxx]

Uranus Tactical

When galactic-level SHTF you’ll be prepared

 

[ScipioAfricanus]

I like what you have originally,
"contracting vs construction vs builder" uhh... Constructor...ing...ers

Or something like that.

Andy.

 

[KAP]

I like what you have originally,
"contracting vs construction vs builder" uhh... Constructor...ing...ers

Or something like that.

Andy.

There you go... that settles it... gotta' be building, because well... build... ing.... BUILDING...

 

[Joe Fairplay]

Build..er because well, I will build..er for ya.

 

[CMF13]

Thanks for the input guys! I know reputation will be most important, but I've got time and am bored working the night shift on other job so I figured I'd take my time and think it through before pulling the trigger.

Like some have said, I don't want to not get a call cause they think I just do a certain thing.

I’ve never had a customer call me or hire me, based on the name of my company. Ever.

Many of my customers don’t even know what my company name is.

But, you wouldn't know if someone didn't call you because of your name. It also sounds like you probably run mostly off referrals which is great, but I want the option to increase opportunity with marketing.

 

[CMF13]

If you hope to attract customers by selecting a more attractive company name, I would suggest that is the wrong approach. That will only get you prospects who don't know anything about you and they are probably looking for the lowest price.
The desirable clients are ones who already know you by reputation or by referral. They don't care what your company name is.

I agree, I'm staying away from names like "affordable" for that reason. I only have a small customer network currently so I will be relying on some prospects that don't know me for some time.
I'm just looking for something short, simple, memorable, easy to spell, etc...

 

[Joe Fairplay]

The only person that gives two hoots what you name it or what logo you use or what color it is, is you.
The simple rule is be descriptive, so it's clear why I would call you.
I can assure when people have a need they do not care what you called your company.

 

[Steegs]

One thing to consider is how sellable is your business because of the name. One day you may want to cash it out so it would help to avoid something specifically "you" such as RonJohnson's Construction. A bigger company can't use the name equity of your company if you, Ron Johnson, are no longer there.

 

[Joe Fairplay]

One thing to consider is how sellable is your business because of the name. One day you may want to cash it out so it would help to avoid something specifically "you" such as RonJohnson's Construction. A bigger company can't use the name equity of your company if you, Ron Johnson, are no longer there.

Tell that to McDonalds

 

[FarmerBrown1229]

From a SEO Stand point you will do better in searches if your name contains what you do. Also simple names are best

 

[SidneyBoyd]

Considering terms like "_ builders" or "_ contracting" is a smart move—they give a professional vibe and flexibility for your services. "_ contracting" does convey a broader scope, possibly leaning towards larger projects like home construction or remodeling.
However, don't worry about scaring off smaller jobs. Your diverse skill set—from privacy fences to trim work—makes you versatile.
As for public perception, it varies. Some might associate "contracting" with versatility, while others might see "builders" as more specialized.
Also, kudos on planning ahead regarding the potential sale of your business. It's a smart move to keep options open. By the way, I've heard about the interesting case of United States Vs Diana Fletcher, highlighting the importance of understanding legal matters in various industries. Best of luck with your business venture! You're on the right track.

 

[primeconstructions]

Choosing the right name for your company is an important decision, and it's understandable that you want to ensure it aligns well with your business goals and aspirations. your focus should ultimately be on providing excellent service and building a strong reputation in your industry. Both "_ Builders" and "_ Contracting" can work well for a range of construction-related services, and your company's image will be shaped more by your actions and the quality of your work than by your name alone. Trust your instincts and choose a name that resonates with your vision for your business.

 

[META]

Didn't read the entire thread.

I'd use terms that your audience understand in relation to what you want to market. In other words, what is your successful competition using.

Using a dictionary can be helpful, but best use the dictionary your audience uses.

 

[META]

DBL Post

 

[Calidecks]

Here in commie land. The state is very specific. The only business that can use construction in thier name are General Building Contractors and General Engineering. Or per the CSLB:

"CSLB staff have made the determination that “construction” may only be used by an “A” or “B” contractor, or if it has a descriptive word detailing the type of construction being performed."

 

[VinylHanger]

One thing to consider is how sellable is your business because of the name. One day you may want to cash it out so it would help to avoid something specifically "you" such as RonJohnson's Construction. A bigger company can't use the name equity of your company if you, Ron Johnson, are no longer there.

Yes they can. We had a mid sized electrician sell his business and presonal name. People still called the new folks.