Every single one of my competitors is still listed in the Yellow pages - the book. Most have 1/4 page ads. They are also listed at YP.com, the paid listings. I have been talking with a YP sales person getting some prices and I just don't see it. I have not been listed in the Yellow pages for at least 6 or 7 years, and have never been listed on the YP.com. I am interested seeing which of you are still listed and do you think it works for your business. Do you analyze data or track calls? Do my competitors know something I don't?