Hey everyone. Iv'e been hanging out here for awhile, and have introduced myself at one point. I thought I might try to get some insight or feedback from other members on something I've been struggling with for years:
A large portion of our work comes as a result of real estate transactions, where repairs must be made to the home as a result of inspections, etc. Most of the time, these repairs are paid for out of the seller's escrow funds. It didn't take me long to figure out how difficult it is, if not impossible, to sell QUALITY in these instances. Since the seller of the property isn't going to realize the benefits of quality work, they could care less, and the result is often GO WITH THE CHEAPEST BID!
One of the ways we have tried to overcome this, is by building a reputation of excellent customer service, which I believe has resulted in continued growth of our business over the years. The problem remains though...How do we compete with the low-ballers, when the people who are paying, don't care about the quality? The problem is being exacerbated by the recent boom of low-ball repair companies.....:wallbash:
Thanks for your thoughts.
A large portion of our work comes as a result of real estate transactions, where repairs must be made to the home as a result of inspections, etc. Most of the time, these repairs are paid for out of the seller's escrow funds. It didn't take me long to figure out how difficult it is, if not impossible, to sell QUALITY in these instances. Since the seller of the property isn't going to realize the benefits of quality work, they could care less, and the result is often GO WITH THE CHEAPEST BID!
One of the ways we have tried to overcome this, is by building a reputation of excellent customer service, which I believe has resulted in continued growth of our business over the years. The problem remains though...How do we compete with the low-ballers, when the people who are paying, don't care about the quality? The problem is being exacerbated by the recent boom of low-ball repair companies.....:wallbash:
Thanks for your thoughts.