I told you guys a few months back I had ordered 2500 door hangers and was going to start a campaign this month. The campaign has started. Yesterday I went to a small affluant town near here. Had to get a "peddlers license" to hang-$25.00, good till June.
I knew going in the first development I wanted to target. Homes starting at $225K. I hung 135 hangers, all the homes in the development. Seems like every street, road, circle, driveway, walkway was uphill. I estimate I walked 25-30. Took 6 hours.
I get to the last st. in the development parked at the bottom and look up the st. and it was a huge uphill st. Probably 30 homes. At this point my ankles, legs, and back felt as if they would fall apart at any moment. I hesitated, gathered my resolve, and up the st. went I. First one side, then once to the end of the st. turn around work the other side back to the van.
I get to the 6th home from the end, start to put the hanger up, when a lady opens the door. I introduce myself and my business. She says your'e just in time I was about to call a contractor to come give me a quote. Ok, great says I with beads of sweat dripping off my nose, let me work my way down to the van and I will come back and give you a quote.
I hang the final six hangers, arrive at the van and drive back to the house. We talk, I look around and run some figures. She says I'm interested more in quality than anything.Very nice lady. I give her a "informal" qoute on a proposal sheet tell her I will come back with the "formal" contract/qoute. And live her with a color chart to look over. She says that sounds great.
She wants the entire exterior, over 4000 sq of stucco, not incld. the trim. I come home work for 2 hours preparing the contract/estimate. Call her back today, she can hardly wait for me to bring in to her tomorrow am. She's a serious buyer. I think chances are very good I'll get the job. Six homes from the last house and I will probably land a 3K+ job. Not a bad RRate for 130 hangers.
While I was hanging, I talked to two more potentials. I also ran across a fellow in cut off jeans, and a Bud tee hanging small slips of photo copys with "Bills pressure washing-gutters,siding,we clean it all-407-xxxx" he was tramping across all the manicured lawns to cut walking time. I never cut across one yard, though it was tempting. I was hanging these full-color hangers dressed in full whites with my logoed tees, and hat.
What I learned during my first day of a huge Dhanging campaign. 130 Hangers is a bunch. Takes apprx. 6 hrs to hang them. How far can you push yourself to walk is directly related to how hungry you are. The old adage about stopping the drilling and shutting down the operation, the whole time being 3 ft. from the oil held true in this case.
35% of homes in the 225K-400K range are in bad need of painting, and/or pressure washing.From first impressions what my idea of a perfect customer would be. There are those in the same line of work I'm in that are less than professional. Dogs in the home are a "no hang" zone as babies may be awaken. I only went to one, bypassed all others. If you hang 2500 hangers and get 1/2% Rrate of the sort I got today, youve not done too bad. Although with the reception I got from those I spoke with I expect more.
Did I say 130 hangers is a bunch?
To be continued.
I knew going in the first development I wanted to target. Homes starting at $225K. I hung 135 hangers, all the homes in the development. Seems like every street, road, circle, driveway, walkway was uphill. I estimate I walked 25-30. Took 6 hours.
I get to the last st. in the development parked at the bottom and look up the st. and it was a huge uphill st. Probably 30 homes. At this point my ankles, legs, and back felt as if they would fall apart at any moment. I hesitated, gathered my resolve, and up the st. went I. First one side, then once to the end of the st. turn around work the other side back to the van.
I get to the 6th home from the end, start to put the hanger up, when a lady opens the door. I introduce myself and my business. She says your'e just in time I was about to call a contractor to come give me a quote. Ok, great says I with beads of sweat dripping off my nose, let me work my way down to the van and I will come back and give you a quote.
I hang the final six hangers, arrive at the van and drive back to the house. We talk, I look around and run some figures. She says I'm interested more in quality than anything.Very nice lady. I give her a "informal" qoute on a proposal sheet tell her I will come back with the "formal" contract/qoute. And live her with a color chart to look over. She says that sounds great.
She wants the entire exterior, over 4000 sq of stucco, not incld. the trim. I come home work for 2 hours preparing the contract/estimate. Call her back today, she can hardly wait for me to bring in to her tomorrow am. She's a serious buyer. I think chances are very good I'll get the job. Six homes from the last house and I will probably land a 3K+ job. Not a bad RRate for 130 hangers.
While I was hanging, I talked to two more potentials. I also ran across a fellow in cut off jeans, and a Bud tee hanging small slips of photo copys with "Bills pressure washing-gutters,siding,we clean it all-407-xxxx" he was tramping across all the manicured lawns to cut walking time. I never cut across one yard, though it was tempting. I was hanging these full-color hangers dressed in full whites with my logoed tees, and hat.
What I learned during my first day of a huge Dhanging campaign. 130 Hangers is a bunch. Takes apprx. 6 hrs to hang them. How far can you push yourself to walk is directly related to how hungry you are. The old adage about stopping the drilling and shutting down the operation, the whole time being 3 ft. from the oil held true in this case.
35% of homes in the 225K-400K range are in bad need of painting, and/or pressure washing.From first impressions what my idea of a perfect customer would be. There are those in the same line of work I'm in that are less than professional. Dogs in the home are a "no hang" zone as babies may be awaken. I only went to one, bypassed all others. If you hang 2500 hangers and get 1/2% Rrate of the sort I got today, youve not done too bad. Although with the reception I got from those I spoke with I expect more.
Did I say 130 hangers is a bunch?
To be continued.