What segment of your local market is the typical diy'er ?
1. What ages would they be ?
2. What income level would you think they are in ?
3. What would be the top 3 reasons why they choose diy painting ?
4. How are they getting their diy education.... in what form ?
I am studying the market conditions locally for my store and targeting that segment for the winter season designing promos and education for that tms. I would think this would inspire some of you guys out there to better identify your tms (target market segment) to better align your services and marketing.
1. What ages would they be ?
2. What income level would you think they are in ?
3. What would be the top 3 reasons why they choose diy painting ?
4. How are they getting their diy education.... in what form ?
I am studying the market conditions locally for my store and targeting that segment for the winter season designing promos and education for that tms. I would think this would inspire some of you guys out there to better identify your tms (target market segment) to better align your services and marketing.