I was wondering how many of you guys use direct mail and what your % return was for the mailers?
ALSO, what message/design has worked the best for you? Coupon?
I'm about to have a 4x6" post card 2 sided full color design and I want to make sure I get everything right before I finalize the design and send them out.
I'm going to send about 8,000 of them to start off with and I'm hoping for about a 1% return rate... sound reasonable?
THANKS!
ALSO, what message/design has worked the best for you? Coupon?
I'm about to have a 4x6" post card 2 sided full color design and I want to make sure I get everything right before I finalize the design and send them out.
I'm going to send about 8,000 of them to start off with and I'm hoping for about a 1% return rate... sound reasonable?
THANKS!