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Apples to Apples Price Match

5780 Views 42 Replies 12 Participants Last post by  donb1959
Does anyone here offer an Apples to Apples price patch?
I've considered offering one but I'm not sure if its a wise decision. We are a very professional company and impress most of our customers. I would say that the only reason someone would not use us is if our price is too high.

I thought offering an apples to apples price match would help people understand why others prices are lower and then give me the chance to match a lower price if someone does in fact beat me.

The danger comes in when my competition doesn't understand how to bid a job and sometimes they mess up. I guess I was thinking of offering a way out by saying we will match the price or give them $25 or $50... something like that.

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I guess that if you're really hungry it works. Somehow I always picture Glass' 'soup kitchen' guys when I see the ads 'We'll beat all others prices'.
After seeing one of these guys proposals on a kitchen table, I've been tempted to really lowball just to make the guy eat his shorts.
I don't think that a reputable company should have to stoop to this. Like Grumpy said, sometimes it's just best to walk away.
Nathan, I get about 3 leads a day, most of which I can nullify over the phone.
Make yourself desireable and you will be doing this too.
My approach is that I do not want to be one of the 'rank and file'. I offer superior services to those that can afford it.
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