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Search: Posts Made By: DarrenSlaughter
Forum: Marketing & Sales 03-27-2013, 01:49 PM
Replies: 22
Views: 2,786
Posted By DarrenSlaughter
Dude, you know your s$&%t. Good job....

Dude, you know your s$&%t. Good job. :thumbsup:
Forum: Marketing & Sales 03-27-2013, 08:29 AM
Replies: 22
Views: 2,786
Posted By DarrenSlaughter
Meta data is a call to action now. Those 160...

Meta data is a call to action now. Those 160 characters are a place for you to advertise. Keywords in page titles are so-so, but great content written for the reader first is always a sure way to win.
Forum: Websites and SEO 03-27-2013, 08:27 AM
Replies: 9
Views: 1,694
Posted By DarrenSlaughter
Yeah, that.

Yeah, that.
Forum: Marketing & Sales 03-27-2013, 08:25 AM
Replies: 23
Views: 3,155
Posted By DarrenSlaughter
If that is what you want Mrs. Jones to walk away...

If that is what you want Mrs. Jones to walk away from your site knowing you do, make it easier for her to remember. Do that by not listing 30 business lines on the homepage. Give them a bit more of...
Forum: Marketing & Sales 03-17-2013, 06:56 AM
Replies: 27
Views: 4,319
Posted By DarrenSlaughter
St. Patrick's Day primer....;)

St. Patrick's Day primer....;)
Forum: Marketing & Sales 03-16-2013, 03:32 PM
Replies: 13
Views: 1,973
Posted By DarrenSlaughter
Problem with that logic is once Google figures it...

Problem with that logic is once Google figures it out and sandboxes you, or de-indexes you entirely, you are up a creek if you are going to count on organic results.

Don't do things just to get...
Forum: Websites and SEO 03-12-2013, 06:58 AM
Replies: 20
Views: 2,725
Posted By DarrenSlaughter
location+Business line domain names are making a...

location+Business line domain names are making a comeback, but you brand your business offline, you want to do the same online. Forget the typed-search traffic. It is a very insignificant benefit in...
Forum: Marketing & Sales 03-11-2013, 07:55 AM
Replies: 25
Views: 2,717
Posted By DarrenSlaughter
Truer words have yet to be spoken Killer. But...

Truer words have yet to be spoken Killer. But there is a business lesson there too: Just when you think you are too big to fail, some little startup working out of a garage comes along and kicks your...
Forum: Marketing & Sales 03-11-2013, 07:35 AM
Replies: 25
Views: 2,717
Posted By DarrenSlaughter
Yes, but more importantly, Google uses the link...

Yes, but more importantly, Google uses the link and the listing as a confidence factor. In other words, it is very minor, but when Google's algo is deciding to which two sites to serve, all other...
Forum: Marketing & Sales 03-11-2013, 06:20 AM
Replies: 25
Views: 2,717
Posted By DarrenSlaughter
Thats the ROI....

Thats the ROI....
Forum: Marketing & Sales 03-09-2013, 08:37 AM
Replies: 25
Views: 2,717
Posted By DarrenSlaughter
Nope...everyone is entitled to a free listing. In...

Nope...everyone is entitled to a free listing. In fact, the listing in the book is free. They just try and sell advertising on top of your listing. I have my listing in all the major YP online...for...
Forum: Marketing & Sales 03-08-2013, 11:44 AM
Replies: 25
Views: 2,717
Posted By DarrenSlaughter
You got it. Just don't ignore their traffic. I am...

You got it. Just don't ignore their traffic. I am putting the numbers together now for a post, but they all still get a TON of traffic, so everyone make sure to optimize your free listings.
Forum: Websites and SEO 03-08-2013, 09:38 AM
Replies: 16
Views: 2,274
Posted By DarrenSlaughter
It is not official. And sure, you can still use...

It is not official. And sure, you can still use it, but they are going to blow it up because no one reads it. Just buy right.

In other words, all advertising works depending on what you buy it...
Forum: Websites and SEO 03-08-2013, 09:37 AM
Replies: 16
Views: 2,274
Posted By DarrenSlaughter
It is not official. And sure, you can still use...

It is not official. And sure, you can still use it, but they are going to blow it up because no one reads it. Just buy right.
Forum: Marketing & Sales 03-08-2013, 09:19 AM
Replies: 25
Views: 2,717
Posted By DarrenSlaughter
Just optimize your free listing. They run their...

Just optimize your free listing. They run their online business the same way they run the books. Paid placement by seniority, not by best fit. Then by alphabetical order, not by best fit. They...
Forum: Websites and SEO 03-08-2013, 09:16 AM
Replies: 16
Views: 2,274
Posted By DarrenSlaughter
AOL is about to dump Patch within the next...

AOL is about to dump Patch within the next quarter or two. FWIW.
Forum: Marketing & Sales 03-04-2013, 03:27 PM
Replies: 24
Views: 3,111
Posted By DarrenSlaughter
You're right except for the fact that they built...

You're right except for the fact that they built that brand spending millions of dollars of franchisee's money on branding. And more to the point, was that it was a question to you since you have...
Forum: Marketing & Sales 03-04-2013, 01:25 PM
Replies: 24
Views: 3,111
Posted By DarrenSlaughter
What type of look are you going for overall? If...

What type of look are you going for overall? If you want a professional, corporate "feel" to your business, the cartoon-ish logos are not going to do it.

Using the cartoon type logos will help...
Forum: Marketing & Sales 02-28-2013, 07:23 AM
Replies: 19
Views: 2,185
Posted By DarrenSlaughter
Filter me out? Oh man! I'm happy you didn't....

Filter me out? Oh man! I'm happy you didn't. Thanks for the compliment!
Forum: Marketing & Sales 02-20-2013, 10:30 PM
Replies: 32
Views: 2,865
Posted By DarrenSlaughter
Agreed, and none of our conversation matters if...

Agreed, and none of our conversation matters if the site sucks and isn't set up to convert.
Forum: Marketing & Sales 02-20-2013, 09:56 PM
Replies: 32
Views: 2,865
Posted By DarrenSlaughter
Why? They should just pay regardless of...

Why? They should just pay regardless of performance? Sure, its great to pay someone $500 regardless of what they produce. One click or three thousand clicks and you make the same? That's like two...
Forum: Websites and SEO 02-19-2013, 08:35 PM
Replies: 16
Views: 3,057
Posted By DarrenSlaughter
They sure do because of the prefix assignment....

They sure do because of the prefix assignment. Now, that get's skewed since number portability rolled out 5-6 years ago, but yes, mobile numbers and landlines have specific prefixes. The hook is,...
Forum: Websites and SEO 02-19-2013, 07:15 AM
Replies: 16
Views: 3,057
Posted By DarrenSlaughter
That's a great question. Back in the day when YP...

That's a great question. Back in the day when YP was king, yes. Because they would take the phone out of your business. But today, just having the SAME phone number across all of your social outposts...
Forum: Marketing & Sales 02-18-2013, 11:18 AM
Replies: 32
Views: 2,865
Posted By DarrenSlaughter
Oh oh....Ok. But his SEO guy might not be a...

Oh oh....Ok. But his SEO guy might not be a designer/coder. That's why it makes sense to have a company that designs specifically with SEO (on page) in mind.
Forum: Marketing & Sales 02-18-2013, 11:07 AM
Replies: 32
Views: 2,865
Posted By DarrenSlaughter
Couple of points on your response JBM...

Couple of points on your response JBM...
Showing results 1 to 25 of 294

 
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