Mapei on this side of the pond does many seminars thru-out the year with their reps and I have help them run quite a few times, thou, I do not lay tile full time.
They do not recommend back buttering, instead they (WE) insist in the correct spread of thin set for the job at hand,
I do back butter only sills and steps as all windows here are in granite or marble and we use a little different system then laying them in mortar.
to hear all you's saying back buttering is better is just plain wrong, from their veiw point, as in mine,
terracotto tiles on the otherhand are a different animal and require in 90% of the jobs back buttering,
hollow comes from not spreading the thinset as required, change out to a bigger notched trowel, or smaller,
I personally like the bigger notched trowels 1cm x 1cm toothed, seperated.
maybe I esagerate in the thin set i use Mapei S-1, costs around a dollar a pound,
but then again i do have to give 10 yrs of guarentee and never had a recall since the 90's.
take care