Ice Breakers For Repeat Customers

POOLMANinCT

its getting workable out

i was wondering how you guys go about re-establishing contact w/
service customers phone, mail etc?

im going to throw this link into the landscapers & maintence forum also...

Hurley

Don't work in the office but would gestimate 70% call us back, another 20% requested to be called (this is nice cause we can schedual them at our conveneince) and the last 10% are those "just to rich to be bothered" types that simply allow us to do what we do without any communication either way. As long as their up and running and pristine by May 15, a date we set, it's all good.
Should mention I work for a service company. Don't build

realpurty2

At the first sign of warm weather, I usually send out some direct mail postcards with various featured services to previous customers and target markets.

With the previous customers, I'll wait about 2 weeks after the mailing and give them a follow up phone call.

1. Offer them first option to get on the Spring schedule if they have a project in mind.

2. Make sure they are aware of any new services or specials your running.

3. Thank them for their previous business and ask that they call you if you can be of further service.

The basic goal is just to get your name back in the front of their mind after a long winter. Most already have a project in mind and are just waiting on good weather to start.

__________________
Woman in a Man's World.

ruskent

If you dont like the customer, but feel bad to fire them you just cross your fingers and hope they don't call you!!

But if you like them, i'd mail them a letter telling them 'its that time of year' and then follow up in a week with a phone call.