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02-11-2008, 03:51 PM
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#1
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Member
Trade:
electrical contractor
Join Date: Feb 2008
Location: Burlington, NC
Posts: 36
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Pimping yourself out
What has been the best and most productive form of advertising for you other than word of mouth?
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02-11-2008, 04:29 PM
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#2
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REG EC,CERT EI PLANS EXAM
Trade:
electrical
Join Date: Nov 2007
Location: western pennsylvania
Posts: 165
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What kinda work?
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02-11-2008, 04:35 PM
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#3
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Electrical Contractor
Trade:
Electrical
Join Date: Feb 2005
Location: Alabamy
Posts: 54
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Have Chelsea Clinton do it for you.
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02-11-2008, 05:31 PM
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#4
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DGR,IABD
Trade:
Electrical; Commercial and Residential Service
Join Date: Mar 2005
Location: Central PA
Posts: 9,665
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Quote:
Originally Posted by sniperelectech
What has been the best and most productive form of advertising for you other than word of mouth?
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Line ad in a pennysaver type newspaper 365 days a year.
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02-11-2008, 05:38 PM
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#5
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Licensed Contractor
Trade:
Electrician
Join Date: Dec 2006
Location: Rahway, New Jersey
Posts: 3,668
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Yes, advertise on MSNBC. They know all about pimping over there.
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02-11-2008, 05:48 PM
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#6
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MI Contractor
Trade:
General contractor
Join Date: Feb 2008
Location: Southwest Michigan
Posts: 89
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LMAO!!!
NICE title!
Thanks for the belly laugh!
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02-11-2008, 08:51 PM
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#7
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Moderator
Trade:
GC - Remodeling Specialists
Join Date: Jul 2006
Location: Arkansas
Posts: 4,476
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Quote:
Originally Posted by sniperelectech
What has been the best and most productive form of advertising for you other than word of mouth?
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For what type of work? Service, new construction, remodels? Commercial? Industrial?
What is your specialty?
__________________
"My clients’ wishes are the center of my attention." -- David Guido, a contractor in Woodstock, N.Y.
New York Times, July 20, 2006
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02-13-2008, 01:19 PM
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#8
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Member
Trade:
electrical contractor
Join Date: Feb 2008
Location: Burlington, NC
Posts: 36
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For electrical service. I have no problems with finding jobs to bid. I just need more service calls from HO's and business to help in between jobs.
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02-13-2008, 03:15 PM
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#9
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Moderator
Trade:
GC - Remodeling Specialists
Join Date: Jul 2006
Location: Arkansas
Posts: 4,476
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This gets sticky and takes time to develop. I've found that advertising in church circulars and calendars is one very good form of advertising.
If you're running an ad in the newspaper, then include a coupon for a freebie or for a discount on the service call.
Offer free inspections while you're there at the house. More work, less driving time = lower expenses and more profit per job.
Doing a remodel? Check the rest of the house out for free. Offer a discount on additional work performed during your remodel work visits.
Print a discount on the back of your business card and offer to do small jobs for a flat rate (change out any single or duplex receptacle for $$44.99 with this card only). This can help with word of mouth.
Be nosy. If you see problems in a local eateries, ask to see the manager and pass along a card. Let him know you can take care of it. Don't forget to thank him for the good service and compliment the good food, either.
__________________
"My clients’ wishes are the center of my attention." -- David Guido, a contractor in Woodstock, N.Y.
New York Times, July 20, 2006
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02-14-2008, 11:56 AM
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#10
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Member
Trade:
electrical contractor
Join Date: Feb 2008
Location: Burlington, NC
Posts: 36
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I think the business card/coupon is great idea. I need to order some more and will get them printed on back. You know good for first time customers on first service call. I think my next big ad expense will have my whole van painted. Right now I just have white van with the 2' by 18" magnetic sign. That way when they see ads or cards they will have seen my van around town doing work and they will have a familiarity with me.
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02-17-2008, 10:05 PM
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#11
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Sharpie
Trade:
Renovation contractor
Join Date: Jan 2008
Location: Mission B.C.
Posts: 222
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Quote:
Originally Posted by Double-A
This gets sticky and takes time to develop. I've found that advertising in church circulars and calendars is one very good form of advertising.
If you're running an ad in the newspaper, then include a coupon for a freebie or for a discount on the service call.
Offer free inspections while you're there at the house. More work, less driving time = lower expenses and more profit per job.
Doing a remodel? Check the rest of the house out for free. Offer a discount on additional work performed during your remodel work visits.
Print a discount on the back of your business card and offer to do small jobs for a flat rate (change out any single or duplex receptacle for $$44.99 with this card only). This can help with word of mouth.
Be nosy. If you see problems in a local eateries, ask to see the manager and pass along a card. Let him know you can take care of it. Don't forget to thank him for the good service and compliment the good food, either.
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Are you ****ting me $44.99 to change 1 duplex receptacle. Doesn't sound like a deal to me.
__________________
Travis
www.customkreations.ca
"The most perfect technique is that which is not noticed at all"
-Pablo Casals
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02-17-2008, 10:16 PM
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#12
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Moderator
Trade:
GC - Remodeling Specialists
Join Date: Jul 2006
Location: Arkansas
Posts: 4,476
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Quote:
Originally Posted by trav007
Are you ****ting me $44.99 to change 1 duplex receptacle. Doesn't sound like a deal to me. 
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By whose standard? Yours? Can you go to a home, consult with a client and do the job for less? Do you have to charge more?
Your response, while certainly emotional, wasn't that persuasive. I'm not sure if you feel it was too high a price or too low a price.
__________________
"My clients’ wishes are the center of my attention." -- David Guido, a contractor in Woodstock, N.Y.
New York Times, July 20, 2006
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02-21-2008, 11:39 AM
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#13
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Sharpie
Trade:
Renovation contractor
Join Date: Jan 2008
Location: Mission B.C.
Posts: 222
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Quote:
Originally Posted by Double-A
By whose standard? Yours? Can you go to a home, consult with a client and do the job for less? Do you have to charge more?
Your response, while certainly emotional, wasn't that persuasive. I'm not sure if you feel it was too high a price or too low a price.
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I suppose if that's all your doing is the one swap out then yah you have a deal. But what if they want say ten switches swapped for new?? I that now 450.00 or are the extra switches tagged in at a lower/higher rate?
__________________
Travis
www.customkreations.ca
"The most perfect technique is that which is not noticed at all"
-Pablo Casals
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02-21-2008, 02:12 PM
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#14
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Registered User
Trade:
Electrical Contractor
Join Date: Nov 2006
Posts: 6
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Dispatch Fee 39.00
install/replace 1 single pole standard switch regular 54.87 value 49.56
Add on 29.03 each
__________________
Doug
Last edited by electricguy; 02-21-2008 at 02:14 PM.
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