Quote:
Originally Posted by Flatrooferstl
Is there a way of revealing the most entered keyword phrases out there ?
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There are tools that will provide you with a list of keywords based on a seed. They are a good start if you want to be like everyone else.
I prefer to use Google Trends directly and also Google Webmaster Tools to see what keywords are already in play for my web sites.
The way I use
Google Trends is to see which of several potential keywords is most active. For example, have more people
searched for 'roofer' or 'roofing' or 'contractor' in Missouri in the last 12 months?
As for
Google Webmaster Tools, you can see how your website is ranked for various keywords search by actual, real people
even if they didn't visit your site. That last part is an important distinction for Google Analytics users. Google Analytics only shows which keywords were used by actual visitors of your web site. Webmaster Tools also shows what keywords were found but not acted upon. In many cases, I can tweak my web pages (hint: improve the meta description and title) to increase the click-through rate for pages already ranked.
Cheers,
Matt