How To Get More Clients? Advertising Or?

 
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Old 09-06-2017, 12:12 PM   #21
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Re: How To Get More Clients? Advertising Or?


Hi Dominik,

Glad to hear you are running FB ads - they can be very helpful but should not be your sole resource for pooling new prospective clients.

To be quick: when you complete a project and your client has expressed their gratitude or appreciation for your work, ask them kindly to refer your business to their friends if they're ever in need of a contractor down the line. Leave them a few business cards and even go so far as sending them a follow up email in a few weeks to see how they're enjoying their newly remodeled ____.

Following up with and nurturing past/current clients is a surefire way to keep that referral pipeline open. People are never afraid to pass on a good service to their friends - plus, it makes THEM feel good for helping people out.

Good luck!

Erin
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Old 09-08-2017, 07:03 PM   #22
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Re: How To Get More Clients? Advertising Or?


I've had magnets and wraps and vinyl cut letters in my line of work I don't think it has ever landed me a job.

I could probably do better standing in home Depot in the electrical section handing out my cards to people ready to pay far to much for wall plates and cabling

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Old 09-08-2017, 07:06 PM   #23
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Re: How To Get More Clients? Advertising Or?


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I've had magnets and wraps and vinyl cut letters in my line of work I don't think it has ever landed me a job.

I could probably do better standing in home Depot in the electrical section handing out my cards to people ready to pay far to much for wall plates and cabling

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I'm just still struggling by like a part time hacker with my magnets. Lol

Actually thinking of getting back door windows logod maybe since new rigs are aluminum body and I don't like to stop at the gates....

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Old 09-08-2017, 09:04 PM   #24
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Re: How To Get More Clients? Advertising Or?


There are many jobs that I would have preferred to not do in my early years but I new my best chance at getting my business started in the middle of a down turn (about 7 yeas ago) was to be the go to guy for home owners. What that means is that when they call me I make things go well regardless. That means being responsive to their little jobs and having the best subs so that they would hire me for the bigger jobs as well. It has worked. I can not tell you how many large jobs I have done because I impressed someone on a 1 hour service call. Don't confuse this with not making money or giving work away. You can charge $200 labor for that service call and still leave a fantastic impression. You can also charge a healthy markup for lining up a great sub. Now that I am busy it is almost impossible for a first time customer to convince me to install a storm door or do s similar job at any price, but doing it in the beginning opened up a lot of opportunities.
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Old 11-04-2017, 05:26 AM   #25
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Re: How To Get More Clients? Advertising Or?


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I would suggest networking with the local chamber, HBA, get involved with local civic groups, offer your expertise to non profits ect... Being a two term past president of the home builders association, past area VP of the state BA, and on several committees at the county and city level had garnered me a lot more work than any ad could. It does take a lot of time and some funding, but is worth it imo.

Everyone is entitled to their opinion, just offering this as an example of how several of your opinions of how the public view a magnet or not lettering yoir truck: I don't have room for another set of plans behind my headrest, which means I'm turning away more work than many contractors want to do in a year. Been slammed for several years.

Our markup pays for 2 full time office people, shop, office, 3 owners salarys, a few nice business related trips and conferences, nice late model crew cab 4x4s for three owners and a field supervisor, late model trucks for hands and on track to net more than 10% at years end. At least 4 projects deep for a year out, with several more in development.

We started out doing bathroom remodels/resides, repairs ect... 10 years ago. We built that on WOM. I spent 7 years of evenings building the contact list we have now networking at everything imaginable.

Our reputation is obviously not seen as part time, laid off or unprofessional. Only reason I occasionally put a magnet on is to get into the gated community's we work in a lot without waiting in line. The guards just wave you through.

Just as opposing opinion. Good luck.

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I really appreciate this advice on networking with local chambers etc. We have built a WOM reputation in a very similar way and are on the cusp of expanding to where you guys are now to some degree. I would love to pick your brain on business strategy especially figuring markup to cover the added expenses required for our business to take the next step forward. would you mind answering a few questions via PM? Im sure you have some insight that will be of great value.
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Old 11-04-2017, 11:16 AM   #26
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Re: How To Get More Clients? Advertising Or?


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Originally Posted by StillRemodeling View Post
I really appreciate this advice on networking with local chambers etc. We have built a WOM reputation in a very similar way and are on the cusp of expanding to where you guys are now to some degree. I would love to pick your brain on business strategy especially figuring markup to cover the added expenses required for our business to take the next step forward. would you mind answering a few questions via PM? Im sure you have some insight that will be of great value.
I PMD you my phone number. Holler at me when you are available. Warning my throat is scratchy as hell I have been cutting Cedar and I'm allergic to it. Hopefully you can understand me with the accent and the busted up voice.

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