Video Contest For Marketing Buzz... - Marketing & Sales - Contractor Talk

Video Contest For Marketing Buzz...

Thread Tools Search this Thread Display Modes
Old 05-13-2011, 03:07 PM   #1
Driveway Impressions
My Driveway Dr's Avatar
Trade: Decorative Stamped Asphalt
Join Date: Feb 2011
Location: VA, MD, DC
Posts: 89
Rewards Points: 75

Video Contest For Marketing Buzz...

So as an effort to spread our "brand" and name...we held our first online video contest. Anyone over the age of 18 and in the USA could enter. The main goal wasn't to gain direct sales from it, but more in the hopes that the video would gain some web popularity and people would see our company sponsored something that went "viral" (as annoying as that word has become). Basically trying to expand our brand name.

Results: We submissions of about 50-60 videos. From random people and students from film schools and universities. Each video on youtube has about 50-800 views (hopefully we will get alot more). Because we posted it on our blog and have updates about the contest, visits to our blog have risen about 30 visitors a day. With regular blog posts, readers, etc. we have risen in search engines...(at least to the 1st page). and we have gotten 5 request for quotes from our blog (though only 1 was in our territory). We marketed this on all our social media, our main website, our blog, youtube, and emailed many universities. We could have done alot of things better, but it was our first time. We are also looking to do another one possibly in the future.

Just an idea!

Here is one of the winners Videos
My Driveway Dr is offline  

Warning: The topics covered on this site include activities in which there exists the potential for serious injury or death. DOES NOT guarantee the accuracy or completeness of any information contained on this site. Always use proper safety precaution and reference reliable outside sources before attempting any construction or remodeling task!




Old 05-13-2011, 05:17 PM   #2
Drywall & Painting Pro

Sir Mixalot's Avatar
Trade: Licensed Florida Drywall and Painting Contractor
Join Date: Jan 2008
Location: Melbourne Beach,Florida
Posts: 11,247
Rewards Points: 18,261

Re: Video Contest For Marketing Buzz...

DR., I applaud you for thinking outside of the box. And putting all of the effort into it.
That video is pretty cool too.



Checkout my YouTube Channel with 20,000 Subscribers and over 5,000,000 Views

Twitter Facebook Google+ Instagram
Sir Mixalot is offline  
Old 05-13-2011, 09:05 PM   #3
Registered User
dhutchinson's Avatar
Trade: Kitchen Remodel
Join Date: May 2011
Posts: 7
Rewards Points: 10

Re: Video Contest For Marketing Buzz...

You sure have a great strategy in place! More power and it is a great video worth sharing
dhutchinson is offline  
Old 11-08-2017, 08:04 AM   #4
Registered User
shrodenas's Avatar
Trade: Painter
Join Date: Nov 2017
Location: Maryland
Posts: 4
Rewards Points: 10

Re: Video Contest For Marketing Buzz...

Great idea. This was some years back. Did you ever repeat this contest? If yes, how did it go the second time around? I think it would be fun for our marketing.
shrodenas is offline  
Old 11-08-2017, 11:55 AM   #5
Kitchen Cabinets NJ
aquakbd's Avatar
Trade: Kitchen Cabinets
Join Date: Aug 2016
Location: Wayne, NJ
Posts: 227
Rewards Points: 528

Re: Video Contest For Marketing Buzz...

Wow, such a great idea! Congratulations! Did you have any special requirements for the people who submitted videos?
aquakbd is offline  
Old 11-23-2017, 09:35 AM   #6
Kitchen Cabinets and Tile
HomeArt's Avatar
Trade: Kitchen Cabinets, Countertops, Tile
Join Date: Oct 2017
Location: Queens, NY
Posts: 32
Rewards Points: 80

Re: Video Contest For Marketing Buzz...

Wow, amazing idea and it worked so well! Are you planning on repeating it for the holidays?


HomeArt is offline  

Thread Tools Search this Thread
Search this Thread:

Advanced Search
Display Modes Rate This Thread
Rate This Thread:

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off

Similar Threads
Thread Thread Starter Forum Replies Last Post
Need help with video tcleve4911 Technology 9 01-30-2011 11:21 AM
The Nail Pounding Contest Kent Whitten Carpentry 42 01-16-2011 12:41 AM
Timberland Stay on Your Feet Contest Nathan General Discussion 9 09-14-2010 10:30 PM
Roofer that takes video of their estimate karunnt Technology 6 04-12-2009 09:40 PM
Youtube video for (business pictures) AutumnWood Inc. Technology 23 03-01-2009 03:37 PM

Join Now... It's Fast and FREE!

I am a professional contractor
I am a DIY Homeowner
Drywall Talk is for

At we cater exlusivly to professional contractors who make their living as a contractor. Knowing that many homeowners and DIYers are looking for a community to call home, we've created DIY Chatroom is full of helpful advices and perfect for DIY homeowners.

Redirecing in 10 seconds
No Thanks
terms of service

Already Have an Account?