Quote:
Originally Posted by Mr. Mike
Great Idea, I am calling my vendors today and requesting a few shows.
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I have done exactly that.
Point out to them, the benefits that they will receive by being proactive in leading the contractors that purchase from them will be.
Wouldn't they like their contractors to make more profit, so that they can pay their bills on a more timely basis?
Often times, the Free seminar may actually cost a small fee, but be reimbursed with Manufacturers Rebates equaling or doubling the cost of admission to the seminar, being furnished by the manufacturer who is sponsoring the event.
They all win, because it creates additional brand recognition for their products and also as an advocate for the contractors financial well being, plus they have guaranteed additional sales of their products as well.
Further, industry statistics formerly have claimed that only as few as around 5% of all rebate coupons actually get turned in, so they did not even have that cost associated with the seminar, yet still received the contractor approval rating from being there for them when they were needed.
Also, you may even suggest a high profile speaker to lead the event, which makes their work even easier to get things rolling.
Make it easy for them and show them the benefits in it for them and they will gladly partake.
Ed
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