Realtor Referral Program

 
Thread Tools Search this Thread Display Modes
Old 12-16-2007, 10:05 PM   #1
Member
 
jlomama's Avatar
 
Trade: Remodeling Contractor
Join Date: Feb 2007
Posts: 53

Realtor Referral Program


We are thinking about starting a referral program for realtors, do any of you do that? If so, how do you work it and how is it working for you? We are a full service remodeling company but we also have a divsion of handyman services and we do a lot of work with that. We were thinking about really marketing that division to realtors. Any thoughts or suggestions?

jlomama is offline  
Warning: The topics covered on this site include activities in which there exists the potential for serious injury or death. ContractorTalk.com DOES NOT guarantee the accuracy or completeness of any information contained on this site. Always use proper safety precaution and reference reliable outside sources before attempting any construction or remodeling task!

Old 12-16-2007, 10:55 PM   #2
Pro
 
dirt diggler's Avatar
 
Trade: contractor
Join Date: May 2006
Location: east
Posts: 3,309

Re: Realtor Referral Program


i do not do any work for real estate agents

(btw ... not all real estate agents are "realtors")

i could see it being good for exposure ... so why not?


on the other hand ... i think you would get alot of "we need this done as cheap as possible so we can sell"
__________________
Thanks in advance!!!
dirt diggler is offline  
Old 12-17-2007, 01:19 AM   #3
Custom Fence Builder
 
Susan Betz's Avatar
 
Trade: Fence Manufacture and Installation
Join Date: Feb 2007
Posts: 906

Re: Realtor Referral Program


We've been talking about this too. Fences, particularly for large acreage, are expensive and really should be rolled into the cost of a property whenever possible. I've been thinking about offering realtors a percentage of the sell price, and wondering if this would conflict with any of their ethics (I really don't mean the ethics thing as a joke, even though it makes me giggle).
__________________
Fences of Distinction, Ocala, FL
http://www.fencesofdistinction.com
Susan Betz is offline  
Old 12-17-2007, 05:15 AM   #4
Pro
 
wackman's Avatar
 
Trade: Builder, Additions, large remodels...Lately also small remodels.......
Join Date: Nov 2005
Location: Portland Oregon
Posts: 889

Re: Realtor Referral Program


I think anything you can get your advertising and marketing into is a good idea if it doesn't cost much to do.

Personally I'm working on getting a list of all the realtors and real estate agents in my areas email addresses. I know a flyer service that takes flyers to every realtor but email is free, I can do it over and over and I think more people will read it.

The big lure of realtors to me is the buyers and sellers. They are both going into a new home and will likely want work done. If you can get in with the realtors then it's an easy transition to the buyers/sellers.

Wack
wackman is offline  
Old 12-17-2007, 07:43 AM   #5
Steve
 
BACKWOODS's Avatar
 
Trade: Remodeling and Custom Cabinets
Join Date: Sep 2007
Location: Shelby County Alabama
Posts: 314

Re: Realtor Referral Program


I have been working on this type of relationship for about 3 months now. All the agents seem very positive on the front end but I have yet to close a deal or even get a call to give an estimate for handyman or cabinet work. I know several of them personally so I don't know if it a slow market or my program to give them a quarterly check for the referrals.

Good luck and keep us posted on how it works for you.
Merry Christmas,
Steve
BACKWOODS is offline  
Old 12-17-2007, 08:31 AM   #6
Registered User
 
thoscon's Avatar
 
Trade: Design/Build
Join Date: Nov 2007
Location: Traverse City, MI
Posts: 19

Re: Realtor Referral Program


I went so far as to join the local realtor board as an associate member.

I am allowed to search their MLS.

I began sending out emails, "Congratulations on you sale", "Good luck with your open house", "Here's wishing you a quick sale for your new listing".

Each email also talked about our handyman division.

Four or five realtors responded positively, no leads though.

Two realtors called me and blessed me out for bothering them!

One of them was a realtor that sends me unsolicited mail almost weekly including a tacky, boiler plate newsletter!
thoscon is offline  
Old 12-17-2007, 07:04 PM   #7
Pro
 
wackman's Avatar
 
Trade: Builder, Additions, large remodels...Lately also small remodels.......
Join Date: Nov 2005
Location: Portland Oregon
Posts: 889

Re: Realtor Referral Program


Quote:
Originally Posted by thoscon View Post
Two realtors called me and blessed me out for bothering them!

One of them was a realtor that sends me unsolicited mail almost weekly including a tacky, boiler plate newsletter!
Did you tell them off?! ****in hypocrites.
wackman is offline  
Old 12-18-2007, 09:16 AM   #8
Certified Crazy!
 
RidgeWalker's Avatar
 
Trade: Insurance Restoration Roofing
Join Date: Nov 2006
Posts: 404

Re: Realtor Referral Program


If you want to be used and abused go ahead and bid jobs for realtors. I've learned from experiance they only want scrubs to actually do the work but in buying agent obviously wants the highest bid available to use as a bargening tool at the closing table.

You'll find out very fast you'll be doing alot of bids and not winning any contracts.
RidgeWalker is offline  


Thread Tools Search this Thread
Search this Thread:

Advanced Search
Display Modes Rate This Thread
Rate This Thread:

Posting Rules
You may not post new threads
You may not post replies
You may not post attachments
You may not edit your posts

BB code is On
Smilies are On
[IMG] code is On
HTML code is Off
Trackbacks are Off
Pingbacks are Off
Refbacks are Off


Similar Threads
Thread Thread Starter Forum Replies Last Post
Customer Referral Program jlomama Marketing & Sales 12 03-17-2010 02:48 PM
Start your referral program MattCoops Marketing & Sales 4 11-27-2007 10:41 PM
what would you do? company issues. union electrician/traffic signal program CNC Electrical 5 08-14-2007 08:32 PM
Missouri Child Identification Program fez-head Off Topic (Non Trade) 11 02-17-2007 01:15 PM

Join Now... It's Fast and FREE!

Privacy Badge
I am a professional contractor
I am a DIY Homeowner
ContractorTalk.com is for
PROFESSIONAL CONTRACTORS ONLY!

At ContractorTalk.com we cater exlusivly to professional contractors who make their living as a contractor. Knowing that many homeowners and DIYers are looking for a community to call home, we've created www.DIYChatroom.com DIY Chatroom is full of helpful advices and perfect for DIY homeowners.

Redirecing in 10 seconds
No Thanks
terms of service

Already Have an Account?