Opinion On Facebook, Maybe Instagram

 
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Old 01-23-2018, 09:26 PM   #1
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Opinion On Facebook, Maybe Instagram


Well, I am finally joining 2005. I want a business facebook page. I know very little about it, but have some folks that are willing to help.

Here is my dilemma:

Almost all of my work is rough and mechanical.
Ex..
I am finishing up installing laundry rooms in apartments where there is none (in 148 units).
I framed, sheetrocked, trimmed and plumbed. The management company paints, installs the actual appliance, etc..

What am I taking pictures of? No one wants to see framing. Nobody cares that I core a beautiful 4" hole in concrete walls. The PVC drain lines are pitched perfectly and well secured... not really picture worthy.

I built bathrooms in 12 basements in townhouses.
Same deal.. Frame, rock, plumb.
Nothing "pretty"

Basically, what the hell do I post?
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Old 01-23-2018, 09:50 PM   #2
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Re: Opinion On Facebook, Maybe Instagram


Who is your market? Home Owners? GC's?

Then who is your sub market? What is that demographic?

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Old 01-24-2018, 08:26 PM   #3
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Re: Opinion On Facebook, Maybe Instagram


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Who is your market? Home Owners? GC's?

Then who is your sub market? What is that demographic?
Realistically, I'll work for whomever.
BUT
The folks I want to reach with facebook is homeowners.. Preferably Kitchens, Bathrooms, Decks, and such.

GC's and Management companies are easy. Go meet, talk, show, sell.

Homeowners want to point and click.

I've been in business 22 years. I just want to step into current generation before I become a complete dinosaur and can't figure out how to get work anymore.
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Old 01-24-2018, 09:03 PM   #4
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Re: Opinion On Facebook, Maybe Instagram


Quote:
Originally Posted by Lunicy View Post
Realistically, I'll work for whomever.
BUT
The folks I want to reach with facebook is homeowners.. Preferably Kitchens, Bathrooms, Decks, and such.

GC's and Management companies are easy. Go meet, talk, show, sell.

Homeowners want to point and click.

I've been in business 22 years. I just want to step into current generation before I become a complete dinosaur and can't figure out how to get work anymore.
Do you have a website?
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Old 01-25-2018, 07:41 PM   #5
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Re: Opinion On Facebook, Maybe Instagram


www.dlrc.biz

Haven't updated that in a long time either
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Old 01-26-2018, 08:17 AM   #6
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Re: Opinion On Facebook, Maybe Instagram


Start there. The sooner that is updated with relevant information and optimized for local SEO the better.

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Old 01-26-2018, 09:22 PM   #7
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Re: Opinion On Facebook, Maybe Instagram


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Start there. The sooner that is updated with relevant information and optimized for local SEO the better.

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Same issue... Pictures of studs and pipes?
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Old 01-27-2018, 12:51 PM   #8
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Re: Opinion On Facebook, Maybe Instagram


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Same issue... Pictures of studs and pipes?
Yes, but you need to better organize your website since, unfortunately, it is way outdated. Here is an example of something like gutters where the contractor organizes it well regardless of the unique topic details

http://tileandslateroof.com/other-se...opper-gutters/

But the website itself is made for today's current environment while I do not believe yours is. May be time to just start from scratch as opposed to adding piece meal improvements.
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Old 01-27-2018, 01:13 PM   #9
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Re: Opinion On Facebook, Maybe Instagram


@Lunicy

You may find this article regarding Facebook useful.

https://localu.org/blog/facebook-loc...e-not-talking/
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Old 01-28-2018, 02:40 PM   #10
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Re: Opinion On Facebook, Maybe Instagram


Thank you both, I will get on it shortly.. If I have any other questions, I'll be back.
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Old 01-28-2018, 03:43 PM   #11
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Re: Opinion On Facebook, Maybe Instagram


True, a 4" hole, is not sexy, nor is dryer venting, or a nice pvc run. What I have tried to do, is take picture of me, or the guys working. Maybe an interaction between the customer and one of us.

My goal is to convey a feeling of trust or comfort. So, I try to focus on the crew, not the product.
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Old 01-29-2018, 08:27 PM   #12
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Re: Opinion On Facebook, Maybe Instagram


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True, a 4" hole, is not sexy, nor is dryer venting, or a nice pvc run. What I have tried to do, is take picture of me, or the guys working. Maybe an interaction between the customer and one of us.

My goal is to convey a feeling of trust or comfort. So, I try to focus on the crew, not the product.

good idea, thank you.
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Old 02-05-2018, 06:56 AM   #13
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Re: Opinion On Facebook, Maybe Instagram


You should go with Facebook business page and Instagram. When you get there, connect with other professionals from your area. I think you also need a LinkedIn profile + company page.
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Old 02-08-2018, 11:54 AM   #14
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Re: Opinion On Facebook, Maybe Instagram


You should get on all citation sites and LinkedIn, definitely.

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