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Newspaper Ads
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03-19-2004, 02:33 AM
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#1 |
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Administrator
Trade: Admin
Join Date: Jul 2003
Location: Texas
Posts: 8,388
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Newspaper Ads
For those of you who run newspaper ads for your business. Can you tell me what works the best?
What size ad, placement, wording, etc...
__________________
Nathan "He is no fool who gives what he cannot keep to gain that which he cannot lose." - Jim Elliot |
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03-19-2004, 02:49 PM
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#2 |
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Flooring Guru
Trade: Sales Manager
Join Date: Sep 2003
Location: Anchorage, AK
Posts: 2,797
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Re: Newspaper Ads
Inserts work good.
We like to place ads in the front page section, and use a bit of red in some places. cause our high end clients read that section first.
__________________
------------------------ "in 20 years you will regret more what you did not do than what you did" |
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03-20-2004, 03:57 PM
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#3 |
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Bah Humbug!
Trade: Roofing and Gutter Specialist
Join Date: Oct 2003
Location: Chicago
Posts: 8,574
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Re: Newspaper Ads
I havent done any paper adds in awhile but I will be probably next year. I know a guy who does a medium sized add in the classifieds and then have two adds, one fixed location every paper and one random rotation. It works out for him... he does only neighborhood papers.
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03-20-2004, 04:15 PM
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#4 |
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Custom Builder
Trade: From dirt to ridge vent
Join Date: Feb 2004
Location: South Central Illinois
Posts: 4,403
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Re: Newspaper Ads
A door flyer a day or two after the targeted ad works pretty well to.
Bob |
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04-06-2004, 10:42 PM
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#5 |
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Pro
Trade: Residential Contractor
Join Date: Feb 2004
Location: Jensen Beach, FL
Posts: 10,475
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Re: Newspaper Ads
I ran ads in the paper for 2 yrs. Went from $75.00 to 200.00. Started in the 50+ section (where most of my customers are) Got nada.
Went to the Yellow Pages and Batta Boom Batta Bang. Had to hire more people and buy more trucks. |
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04-06-2004, 11:48 PM
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#6 |
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Bah Humbug!
Trade: Roofing and Gutter Specialist
Join Date: Oct 2003
Location: Chicago
Posts: 8,574
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Re: Newspaper Ads
Teetor where I live there is about 10 pages of roofers just in the neighborhood books. The yellow pages are really worthless where I am. Everyone I've spoken with agrees.
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04-07-2004, 12:39 AM
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#7 |
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Pro
Trade: Residential Contractor
Join Date: Feb 2004
Location: Jensen Beach, FL
Posts: 10,475
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Re: Newspaper Ads
This relates back to different people in different geographical areas.
My area is gaining about 3,500 per annum, mostly from the northern states. I can only assume that they are familiar with the Yellow Pages and don't read or trust the ads in the paper. I have only posted what has worked for me in my local. I have no idea what works for somebody with a sedintery population, I have never been there. My family was centered in IN for many generations and I think that word of mouth would be your best bet there. |
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04-07-2004, 11:28 AM
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#8 |
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Bah Humbug!
Trade: Roofing and Gutter Specialist
Join Date: Oct 2003
Location: Chicago
Posts: 8,574
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Re: Newspaper Ads
I'm not arguing that it works for you. I'm just stating each market area works a little different. I think word of mouth is your best bet anywhere.
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01-24-2009, 10:16 AM
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#9 | |
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Registered User
Trade: Parking Lot Surfaces Maintenance
Join Date: Jan 2009
Location: Bradford, Ohio
Posts: 17
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Re: Newspaper AdsQuote:
Remember friends: "The message is the medium"... or is it???<LOL> Last edited by cellis; 01-24-2009 at 10:33 AM. Reason: Add sig line |
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01-24-2009, 10:37 AM
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#10 | |
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Registered User
Trade: Parking Lot Surfaces Maintenance
Join Date: Jan 2009
Location: Bradford, Ohio
Posts: 17
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Re: Newspaper AdsQuote:
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01-24-2009, 10:42 AM
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#11 | |
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Registered User
Trade: Parking Lot Surfaces Maintenance
Join Date: Jan 2009
Location: Bradford, Ohio
Posts: 17
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Re: Newspaper AdsQuote:
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01-24-2009, 11:17 PM
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#12 |
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Registered User
Trade: Home builder
Join Date: Jan 2009
Location: Summerville,SC
Posts: 13
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Re: Newspaper Ads
2004 ?
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01-24-2009, 11:47 PM
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#13 |
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Pro
Trade: Custom deck builder
Join Date: Aug 2005
Location: Colorado Springs, Colorado
Posts: 4,316
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Re: Newspaper Ads
sure why not drag up old threads its fun...
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Robert Shaw Colorado Springs Custom Decks Colorado Custom Decks Custom Composite Decks |
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01-25-2009, 12:35 AM
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#14 | |
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Pro
Trade: One on top of Two
Join Date: Jun 2006
Location: Indiana
Posts: 1,276
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Re: Newspaper AdsQuote:
why not, helps the FNG's catch up 
__________________
“Ron Paul is one of the outstanding leaders fighting for a stronger national defense. As a former Air Force officer, he knows well the needs of our armed forces, and he always puts them first. We need to keep him fighting for our country.” – Ronald Reagan |
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01-25-2009, 02:56 AM
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#15 |
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Registered User
Trade: Jan
Join Date: Jan 2009
Posts: 16
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Re: Newspaper Ads
I will try placing my ads in yellow pages too. Thanks for your inputs guys!
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01-25-2009, 07:15 AM
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#16 |
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General Contractor
Trade: Home remodeling company
Join Date: Dec 2008
Location: Oxford, MA
Posts: 82
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Re: Newspaper Ads
I Paid $1,200 a year to yellow pages and got nothing. Local ads worked for me.
MA Remodeling |
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01-25-2009, 07:51 AM
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#17 | |
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Registered User
Trade: Parking Lot Surfaces Maintenance
Join Date: Jan 2009
Location: Bradford, Ohio
Posts: 17
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Re: Newspaper AdsQuote:
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01-25-2009, 07:55 AM
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#18 | |
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Handle It!
Trade: Everything The Union Guys Do Not Want To Do
Join Date: Feb 2008
Location: Brooklyn, NY ~ Haverford, PA
Posts: 9,369
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Re: Newspaper AdsQuote:
F N G Anyone? Anyone? Fookin New Guys, what do they know?
__________________
Something to One may be Nothing to another! Ultimate Wisdom--------- http://www.youtube.com/watch?v=OW-cnizLDEE |
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01-25-2009, 07:57 AM
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#19 | |
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Handle It!
Trade: Everything The Union Guys Do Not Want To Do
Join Date: Feb 2008
Location: Brooklyn, NY ~ Haverford, PA
Posts: 9,369
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Re: Newspaper AdsQuote:
 Oh !!! How Nobel of you to "Forgive" Robert and Brickie!!!!!!Now Bone-Up and admit your Foible!!!!!
__________________
Something to One may be Nothing to another! Ultimate Wisdom--------- http://www.youtube.com/watch?v=OW-cnizLDEE |
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01-25-2009, 08:07 AM
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#20 | ||||
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Sean
 
Trade: General Contractor
Join Date: Sep 2008
Location: Cullman, AL
Posts: 4,514
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Re: Newspaper AdsQuote:
Quote:
Quote:
Quote:
 Ok Mr Carl Ellis - who supposedly stripes parking lots or is that just sweeps them?3 cheap lines which impart no wisdom - 10 posts total in 2 days where in 1 you admit to mining email addresses & I can't find one nugget of wisdom in any of them And my favorite part - your 1 web site "Revealed...Secret Tactics & Strategies of: "Stealth Marketing" ...And How You Can Do The Same!" (Your colors & underlining - not mine) Go ply this crap elsewhere |
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