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#1 |
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Pro
Trade: Remodeling Contractor
Join Date: Apr 2005
Location: NYC
Posts: 1,823
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New Marketing Brochure For Commercial Painting
My designer is currently in the process of designing an ad for commercial & office painting.
What kind of key points should i include? Anything i should mention? |
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#2 |
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Back from the dead...
Trade: Paperhanger/Painter
Join Date: Oct 2003
Location: St. Louis, MO
Posts: 6,544
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Re: New Marketing Brochure For Commercial Painting
You return calls promptly
You show up when you are supposed to You finish on time You stay on budget Think of all the problems that customers have with service trades, and remedy those problems. |
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#3 |
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nick@nite
Trade: Painting
Join Date: Feb 2007
Location: Mass/RI
Posts: 1,032
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Re: New Marketing Brochure For Commercial Painting
You must first market to the person in charge of facility maintainance, we stree we will work weekends and nights, will aslo work in occupied areas etc.
You can buy a list of names from a list company. Alot of franchise paint companys do this like certa pro etc..... It can be very profitable or a headache depending on who you work for. We landed a medical center contract this year from a postcard we sent to Mr Smith in charge of facility maint......had a picture of us painting a medical center. Work has to be done quick, off hours with a good sized crew. We hope to land more, the key is finding the person in charge of the work. |
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#4 |
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Pro
Trade: Remodeling Contractor
Join Date: Apr 2005
Location: NYC
Posts: 1,823
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Re: New Marketing Brochure For Commercial Painting
think, thats right, its all who you know, and a matter of directing it in the right hands. We had a nice medical center contract for about 3 years, worked out very very good on our part. we knew the ceo of the company he put us on .
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#5 |
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New Guy
Trade: HVAC
Join Date: Dec 2007
Posts: 25
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Re: New Marketing Brochure For Commercial Painting
Just be sure not to overstuff it with info...people won't read anything if there is too much text. Keep it short and sweet and hammer on your main points (no pun intended). Customers want to know "Whats in it for me?" and that is what spurs their buying decisions. Clarify that point to them along with what services you offer, how to contact you, and what your website is, and and leave it at that.
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#6 |
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Pro
Trade: Remodeling Contractor
Join Date: Apr 2005
Location: NYC
Posts: 1,823
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Re: New Marketing Brochure For Commercial Painting
now, when i start mailing these out, who would i address them to? i already have a list of business, & addresses
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#7 |
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Pro
Trade: Remodeling Contractor
Join Date: Apr 2005
Location: NYC
Posts: 1,823
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Re: New Marketing Brochure For Commercial Painting
anyone?
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#8 | |
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Pro
Trade: Builder/Remodeler- Master Electrician
Join Date: Nov 2005
Location: Crockett Texas
Posts: 1,358
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Re: New Marketing Brochure For Commercial PaintingQuote:
![]() Just don't look at my site
__________________
www.copusconstruction.com www.etexasrentals.com www.thelakevoice.com AkA Richard Cranium |
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#9 | |
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Pro
Trade: Remodeling Contractor
Join Date: Apr 2005
Location: NYC
Posts: 1,823
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Re: New Marketing Brochure For Commercial PaintingQuote:
thanks for telling me. Actually, i never really looked over the site. just adding a few pages and content. very soon i'll be doing over the whole thing professionally anyway. Im using a cheapo freebie template now. |
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#10 |
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Pro
Trade: Builder/Remodeler- Master Electrician
Join Date: Nov 2005
Location: Crockett Texas
Posts: 1,358
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Re: New Marketing Brochure For Commercial Painting
No problem. Like I said, I wasn't trying to be condescending.
I took my site back from "the professional" and haven't done crap with it. I really need to spend some time on it. Theat was the complaint I had with him
__________________
www.copusconstruction.com www.etexasrentals.com www.thelakevoice.com AkA Richard Cranium |
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