Majority Of Jobs Come From....

 
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Old 12-17-2017, 06:26 AM   #21
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Re: Majority Of Jobs Come From....


Word of mouth / referrals. Yes it is a slow way to start but the best way. I can't agree more with treating people right, do what you say, price what you said it will cost, be nice. You won't go wrong.

Upon completion of every job and payment received, no matter how big or small, first time customer or repeat, I mail out a thank you card with a couple of business cards inside. Been doing that for 14 years. I say I built my business one stamp at a time.
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Old 12-17-2017, 09:53 AM   #22
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Re: Majority Of Jobs Come From....


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Originally Posted by TxElectrician View Post
What type of work do you do? I get by on referals, but depending on your trade that may not work for you, plus I've been working in my area for nearly 20 years, so I've met quite a few folks.
This is probably the most important question to start with, and unfortunately you were not able to get the answer simply by clicking on his profile. So that shows the original poster how important it is to begin an online identity as soon as possible. The original poster is then forced to answer your question, which then forces him to be in sales mode whenever a new person may find out about him.

The original poster wants to create an environment where prospects and customers can find out all about him, 24x7 without him needing to fill in the blanks. So we need an About Us page telling us about his background, licenses, insurance, etc. We need a services pages to tell us exactly what he does. We need location pages to tell us where he likes to work. We need a review page to show us his handful of customers who are happy with him.

Then eventually he will be able to surround it with Facebook for Social Referrals, Google Reviews for external consumer validation, YouTube videos to show us him in action.

But the sooner he starts with a website, the better to be able to get the "steady flow" he desires to get down the road from varying different methods.

Good luck in 2018.
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Old 12-17-2017, 10:17 AM   #23
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Re: Majority Of Jobs Come From....


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Originally Posted by Metro M & L View Post
You need to diversify your lead gen.
That was step 1. Step 2 is hand pick the best jobs.
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Old 12-17-2017, 01:38 PM   #24
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Re: Majority Of Jobs Come From....


I can get enough leads in one day on Facebook to last me a couple months. We're currently averaging 30-40 lead a DAY from Facebook and can't hire sales reps and crews fast enough. I actually shut my campaign off because it was bringing to much business.
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Old 12-18-2017, 10:24 AM   #25
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Re: Majority Of Jobs Come From....


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I can get enough leads in one day on Facebook to last me a couple months. We're currently averaging 30-40 lead a DAY from Facebook and can't hire sales reps and crews fast enough. I actually shut my campaign off because it was bringing to much business.
Are Facebook ads really that efficient? I got to get a Facebook going...
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Old 12-18-2017, 10:47 AM   #26
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Re: Majority Of Jobs Come From....


Facebook:

I'm in an area with a good number of small towns & villages. People are constantly posting for recommendations. Of course, they all want good, fast cheap. But they do get responses from the neighbors.

Well, you can do that too.

HO: "Looking for cabinets to be replace"

YOU: "Hey, we do kitchens, ask Bill & Maria Kline."

I see that quite often.
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Old 12-21-2017, 09:27 AM   #27
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Re: Majority Of Jobs Come From....


These are my best and most consistent lead sources in no particular order.

Showroom walk-ins
Truck Wraps
Google SEO and PPC
Facebook
Angieslist
Word of mouth
Canvassing
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Old 12-21-2017, 02:33 PM   #28
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Re: Majority Of Jobs Come From....


Yea, so there is lot to say on it. Basically you have to be a little more strategized than just looking for a direct response to the ads like you do with ppc.

I wrote this post here which might help you a bit. I'm also working on something else. I'll shoot you a pm.

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Hey Prowork I haven't had much success with FB ads for my service which is pressure washing. However PPC and SEO are doing the trick I was wondering if you could enlighten me a bit on your process.
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Old 12-21-2017, 05:30 PM   #29
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Re: Majority Of Jobs Come From....


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Originally Posted by Golden view View Post
That was step 1. Step 2 is hand pick the best jobs.
I only say that because in the last recession architectural build design remodel came to an absolute standstill. And it happened FAST. Architects had it worse than contractors and the reported unemployment rate in construction was 25%.

There was a gc I was working with at the time who was operating largely on your model and he did ok. He had an architect trying to get through the crunch working FOR him as a carpenter. Personally I think you run a better operation than he did; he closed shop about 2011 and opened a plumbing business last I heard. He was doing additions, then switched to just bathrooms.

The new tax legislation coming is not going to be good for west coast property values. Neither are the ballooning deficits and the concomitant rising interest rates.

The inflation coming in 2019 2020 is going to be brutal.
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Old 12-31-2017, 12:37 PM   #30
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Re: Majority Of Jobs Come From....


I can't speak for any of my web clients but on my own contracting company side of things the best lead generator for our landscaping, bins, and septic companies have been our websites and SEO. We show up everywhere in our area.

Having our trucks professionally lettered and all of our dumpsters with logo, slogan, web address and phone # has been our 2nd provider of calls and leads. The dumpsters are bright green and hard to miss when on-site or on the road.

Word of mouth is starting to produce but we couldn't keep our crews going and bin/septic truck rolling with just WOM alone, not yet.

We have dabbled with Facebook but other than some social validation it hasn't been a big provider of leads and we honestly haven't pursued it much because we haven't needed to. If you can get a mention in a busy moms group or a busy community group on FB, I've seen that work well for some of my web clients.

Ironically our biggest and best job/client of 2017 came from a little door hanger that one of our employees handed out one Sunday in a wealthy neighborhood when he had some free-time. He and his family have been in Australia for the last month using some of the bonus he earned for the referral.

Being a web services provider and co-owning a contracting company I've found that marketing these type of businesses is often easier than finding the right people to hire, lol! It took us only a few weeks to get work coming in but it's taken 2 years to find the right employees.
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Old 12-31-2017, 05:32 PM   #31
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Re: Majority Of Jobs Come From....


I live in a rural area, good work is always expected, bad work will haunt you long after you go out of business.

My work comes from GC's, whom Ive been working for, for years, my suppliers, and certainly word of mouth.

Work hard, be fair, be honest, and network, network, network....
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Old 12-31-2017, 09:17 PM   #32
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Re: Majority Of Jobs Come From....


"Good work is always expected."

I'm stealing that line...
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Old 01-02-2018, 03:03 PM   #33
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Re: Majority Of Jobs Come From....


Just curious, but what kind of relationship do you all have with the Inside (i.e. counter) salespeople or Account Managers at your local supply house? Or even the management team at your nearest big box store?

I have worked in both of these roles, and I can guarantee you that those folks get asked on a daily basis multiple times for recommendations for good contractors in the area. They can be a valuable resource for generating leads and steering customers your way!

They'll be more apt to recommend you and drive your business if they know your name and you know theirs!
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Old 01-03-2018, 11:13 AM   #34
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Re: Majority Of Jobs Come From....


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Originally Posted by jmallory04 View Post
Just curious, but what kind of relationship do you all have with the Inside (i.e. counter) salespeople or Account Managers at your local supply house? Or even the management team at your nearest big box store?

I have worked in both of these roles, and I can guarantee you that those folks get asked on a daily basis multiple times for recommendations for good contractors in the area. They can be a valuable resource for generating leads and steering customers your way!

They'll be more apt to recommend you and drive your business if they know your name and you know theirs!
But remember most of the big box stores are also promoting the lead generation services too. Both of the two biggest big boxes made major pushes to enter the business, and they even use tactics that are really terrible when it comes to driving traffic away from the contractor' website and directly to the big box lead generation site. Without deviating, remember to read the terms and conditions if you sign up to a Big Box Lead Generation service. You will be surprised how they can leverage your content.
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Old 01-03-2018, 11:21 AM   #35
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Re: Majority Of Jobs Come From....


Majority of work comes from:
a. Repeat clients
b. Targeted prospects via sales calls & networking
c. Referrals
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Old 01-03-2018, 11:21 AM   #36
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Re: Majority Of Jobs Come From....


Quote:
Originally Posted by jmallory04 View Post
Just curious, but what kind of relationship do you all have with the Inside (i.e. counter) salespeople or Account Managers at your local supply house? Or even the management team at your nearest big box store?

I have worked in both of these roles, and I can guarantee you that those folks get asked on a daily basis multiple times for recommendations for good contractors in the area. They can be a valuable resource for generating leads and steering customers your way!

They'll be more apt to recommend you and drive your business if they know your name and you know theirs!
Lumberyard has gotten me a house to build, and a smaller remodels. Steel yard has gotten me two boat docks. All adds up.

I would not expect a quality project to build from home depot or the like, at least here
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Old 01-03-2018, 11:36 AM   #37
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Re: Majority Of Jobs Come From....


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But remember most of the big box stores are also promoting the lead generation services too. Both of the two biggest big boxes made major pushes to enter the business, and they even use tactics that are really terrible when it comes to driving traffic away from the contractor' website and directly to the big box lead generation site. Without deviating, remember to read the terms and conditions if you sign up to a Big Box Lead Generation service. You will be surprised how they can leverage your content.
I would agree! However, there are a lot of times where there are defined scopes of work that they will not touch, leaving them in a situation where it is just easier to help out a contractor you work with every day. For simple example, yes Big Blue and Big Orange will offer installation of new windows. But what if you want to change window sizes for one reason or another. That's a big no no for them. Additionally (aside from kitchen or bath projects), their customers will want one contractor performing all necessary work instead of the multiple-vendor system the big box uses (one contractor for windows and doors, another for siding, another for gutters, etc. etc.). These are issues that have come during my past life (10 years) at the Blue Box. I used to be one of the best at pushing their Installed services, and I don't miss it one bit!

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