Local SEO

NickWasHere · 01-26-2010, 03:28 PM

Over the past year of being a part of this forum I noticed that a lot of members have had questions about search engine optimization for their websites.

So I went ahead and learned everything I could about the SEO industry from a LOCAL point of view and have since been offering local SEO services to clients in the Philadelphia and Chicago areas with much success.

This forum is part of the reason I choose to approach this industry. So I am here to help you out with any SEO questions you may have and resolve any myths that you have heard about SEO as well.

Please do not look at this as spam. My company is completely legitimate and I am here to help.

Take a look here: http://www.RethinkNetworks.com

I am also very curious as to what you are looking for in an SEO company. Any past successes or failures. And if you found value in those services.

Thanks!

- Nick

festerized · 01-26-2010, 03:31 PM

Nick
Can you jump into “Who has a web site” thread
Love to hear your input

thehis · 01-31-2010, 10:31 PM

Hi Nick,

I guess the obvious is how do you distinguish local seo from seo?

NickWasHere · 02-01-2010, 01:19 AM

Search Engines rank websites on a national scale by design. Local SEO is SEO for a specific target region.

Many local small businesses that are attempting SEO, or have a web design company handling it for them, are optimizing their websites for keywords related to their business. The problem is that they are optimizing for nationally ranked keywords such as "plumber, real estate, handyman, etc". These terms have very high search volume, but are flooded with intense competition. Local based companies stand little if no chance of ranking with these terms. But even if they were to rank for the national term the majority of traffic would be far outside of the businesses locality.

Local SEO uses keyword phrases that are specific to the area. For example: Instead of pushing the single keyword "Plumber" we would push 25 local keyword phrases. Ex: "Plumber Philadelphia, Plumber Philly, local Plumber Philadelphia, Cheap Plumber Philly, Trenton Plumber, etc"

These keywords are not only a manageable goal, but also bring in the target market. We provide these services for city, regional, and state levels in our Local SEO packages.

A real life example is one of our Philadelphia clients, PhilaGreen Hospitality. They are a local based hotel association that promotes and holds events on using green eco friendly methods in the hospitality industry. Before we were involved they were not ranked for any keyword besides their name. Now (4 months later) they rank in the top 10 for over 75% of their keywords. 45% are in the top 3 results. All of the keywords are for the Philadelphia locality.

Try this keyword on Google, Yahoo, and Bing.

Keyword Phrase: Green Hotels Philly

Philagreen is #1 on all three search engines.

Included in our Local SEO package is optimization for Google and Yahoo local maps. We bring our clients to the A, B, and C positions.

Try searching Google maps for:
SEO Expert Philadelphia or Small Business Advertising Philadelphia

festerized · 02-01-2010, 07:49 AM

Nick you bring up some good point on using long tail keywords.
This weekend I changed some of meta tag keywords on some of my pages, yahoo web hosting does this automatically if you want.
Example for “Bayville Second Floor Addition” page on my site:
http://davidjfestacarpentry.com/bayville_second_floor_addition
Meta tags I used for this page:
Home improvement Contractor Bayville NJ, General Contractor Bayville NJ, Garage Addition Bayville NJ, framing contractor Bayville NJ, additions, ocean county, addition, add a level, second floor addition
Original Meta description for this page:
Angie"s List Report Start date August 27, 2009 Completed Date: October 30, 200910 weeks completeHire Again: YesApproximate Cost: $120,000.00Home Build Year: 1992Description Of Work: •2nd floor bedroom addition, with 12’ cathedral ceiling •1st floor laun
I changed my meta discretion to this:
David j Festa Carpentry provides outstanding general contracting skills. His skills in Home Improvement and framing contracting are the best around
I still have to play around with both meta tags and meta descriptions. Yahoo recommends not repeating a meta tag more than twice. My question is, I’m I using tags more than 2 times the way I’m using them in a long tail combo?

NickWasHere · 02-02-2010, 12:01 AM

Hey, sorry for the late reply. Long day in the office.

Make sure the url, title, meta, and description tags are all different but are focused on and use all the main keywords you are trying to rank for.

Meta Keywords is the simple part as you just list your keywords. Do not go crazy and add hundreds of keywords. List your best 10 or 15 keywords and make sure you use those keywords throughout the text on the site.

So in the meta tag it is ok to use long tail keywords that contain other keywords you are going after.

However in the title you do not want to do that. Just make sure every word in your keyword phrases is used but do not repeat the words. They only need to be and should be used once.

Your Meta Description is text that will show next to your website in a search result. Try to focus more towards selling your product and convincing users to click on your link here than worrying about the keywords. Make the description accurate and relative to the content and text on this page.

Example: If your keywords were dog toys, cat toys, and pet toys.

Title: "Best Toys for all your pets! Dog and Cats Included!"

Meta Description: "Great deals on Dog toys and Cat Toys, We offer a largest selection of pet toys online!"

Meta Keywords: "dog toys, cat toys, pet toys"

Let me know if that answers the question!

festerized · 02-02-2010, 08:02 AM

Nick you helped with some of confusion.
I wonder if I should repeat “Bayville NJ” with every keyword
Does doing this way help me or hurt me?

y.painting · 02-02-2010, 08:36 AM

1. Everything you need to know about title tags

2. Everything you need to know about meta description and keyword tags

3. Everything you need to know about heading tags and alt attributes

NickWasHere · 02-02-2010, 09:29 AM

I don't know if that is "everything" you need to know.

You will find that the majority of SEO tips and rules that you can find online are accurate and should be followed. But many are simply made up or really do not do anything in the long run. Everything we follow has been tested. A lot of trial and error over the years. And we do what works.

Adding your locality to the end of every meta keyword will not harm you.

And while title and meta tags are important. They are nominal when compared to backlink power. That is the real juice in SEO!

y.painting · 02-02-2010, 12:54 PM

haha, no it's not everything...I just copied the titles. The advice about meta tags in these articles, though, is spot on and does not really require an SEO guru to implement or charge you to do something as simple as that.

festerized · 02-02-2010, 01:20 PM

I’m doing an experiment with my meta tags & description
I have copied all the suggested tags that my yahoo site builder made and did an extensive keyword search. I have found that my web-site came up better in some places then others.
I’m going to check those keyword searches again in a week or two now that I have change both tags & description.

MagicPoolSvcs · 02-02-2010, 08:46 PM

Getting your site ranked will take daily dedication.

" Building content, links, directories, meta tags and keywords. "

They are all words unless you do something about it and make it a goal to make your site appear in the first page of Search Engines.

If you need help, please PM me as we are now ranked on the first page of 3 search engines ( Google, Yahoo, Bing ) for these keywords -

" Pool Service In Orlando "

We accomplished this WITHOUT hiring a SEO Specialist.

We are spending less than $100 per month on advertising, and get an average of 35 calls per month from our website, and average of 7 New Accounts per month. As we move to the next stage of our business plan, we will explore other marketing opportunies.

Local SEO can be done, and you dont need to hire a company to do it.
You can do it yourself, you just need a roadmap.

PS - We are with Service Magic, but we dont need their leads.
We turned them off since September 2009.

We can utilize the $12 / $18 lead cost elsewhere

* Service Magic is a good supplement to your business, dont put all your eggs with them.

festerized · 02-02-2010, 08:58 PM

Ty, I’m getting it slowly
Just two days into changing my meta tags and It made a Hugh difference on keyword searches
Last week I showed up on page 2 with some keywords, now some keywords searches show two to three different pages from my site at the top!!

NickWasHere · 02-02-2010, 11:42 PM

Festerized I am thrilled that is working for you! Let me know if you have any more questions.

As for SEO can be done yourself. Well yes, if you do the right research, follow it correctly, and dedicate a lot of time, of course you can! The same thing applies to the majority of contractor's jobs. I can paint my house myself and it would get done.

But I think we can agree that a professional does the job better, faster, and more efficiently.

THINKPAINTING · 02-03-2010, 07:51 AM

Unless the homeowner is using those keywords to search for your services it all means nothing?

When I do a search for house painters in my city, the first three companies are form out of state and the one in bold letters listed in Google maps is a out of Towner as well.

I know there are guys who get many leads from the web but really it’s so freaking confusing.

I paid for yahoo local but yet guys who don’t list up before me?

AutumnWood Inc. · 02-03-2010, 08:10 AM

Quote:

Originally Posted by THINKPAINTING

Unless the homeowner is using those keywords to search for your services it all means nothing?

When I do a search for house painters in my city, the first three companies are form out of state and the one in bold letters listed in Google maps is a out of Towner as well.

I know there are guys who get many leads from the web but really it’s so freaking confusing.

I paid for yahoo local but yet guys who don’t list up before me?

I agree .. but a least it is free advertising

festerized · 02-03-2010, 08:18 AM

Quote:

Originally Posted by THINKPAINTING

Unless the homeowner is using those keywords to search for your services it all means nothing?

When I do a search for house painters in my city, the first three companies are form out of state and the one in bold letters listed in Google maps is a out of Towner as well.

I know there are guys who get many leads from the web but really it’s so freaking confusing.

I paid for yahoo local but yet guys who don’t list up before me?

You bring up a really good point
I have dun my research on what customers use for keywords when they found me.
They all used the same long tail keyword combo: General contractor Toms River NJ
I even go further and ask why you used those words in that way, The answer is always the same
We wanted a company who close to use not 30 miles away or from another state
Your best bet is to put your mind set of the customer. Use keyword combo’s that are specific to their need and use a location. You might want to try different comb’s using your state. I noticed a Hugh difference when using “NJ” or not at the end

alanmoore · 02-03-2010, 08:20 AM

Again, not to beat a dead horse but SEO is very limited. Its great to do and I love those that spend the time, money or combination of the both to get some increased organic rankings but the overall reach out to your potential customers when it comes to SEO will always remain the same.

LIMITED.

Think of your business. How many difference combinations can a potential client type into Google to find you? Let's say you are a pool company in Orlando.

Here are some generic terms that COULD be used to find a pool company:

above ground pool
above ground pool company
above ground pool service
above ground pools
above ground swimming pool
above ground swimming pools
aquatic pool service
atlas pools
automatic pool cleaners
az pool service
blue pools
build swimming pool
classic pools
commercial pool service
concrete pools
cost of inground pool
county swimming pools
custom pools
custom swimming pools
design pools
discount pool
discount pools
discount swimming pools
fiberglass inground pool
fiberglass pool
fiberglass pool company
fiberglass pools
fibreglass pool
ground pool
gunite pool
hayward pool company
hayward pool service
indoor pool
indoor pools
inground pool
inground pool companies
inground pool company
inground pool cost
inground pool costs
inground pool design
inground pool designs
inground pool kits
inground pool maintenance
inground pool prices
inground pool service
inground pools
inground swimming pool
inground swimming pools
install pool
lap pool
lap pools
local pool company
local pool service
master pools
natural swimming pools
on ground pool
outdoor pools
paradise pools
pentair pool
polaris pool
pool accessories
pool and spa
pool and spa service
pool builder
pool builders
pool chemical
pool chemical service
pool chemicals
pool chlorine
pool cleaner
pool cleaner service
pool cleaners
pool cleaners service
pool cleaning
pool cleaning business
pool cleaning companies
pool cleaning company
pool cleaning equipment
pool cleaning service
pool cleaning services
pool cleaning supplies
pool closing
pool companies
pool company
pool construction
pool construction company
pool contractor
pool contractors
pool cover
pool cover company
pool covers
pool design
pool designs
pool enclosure
pool enclosures
pool equipment
pool filter
pool filter cleaning
pool filter maintenance
pool filter repair
pool filter service
pool filters
pool financing
pool heater
pool heater repair
pool heaters
pool kits
pool liners
pool maintenance
pool maintenance companies
pool maintenance company
pool maintenance service
pool maintenance services
pool management
pool outdoor
pool parts
pool prices
pool products
pool pump
pool pump company
pool pump repair
pool pump service
pool pumps
pool renovation
pool service
pool service business
pool service companies
pool service company
pool service products
pool services
pool spa
pool spa service
pool spas
pool store
pool stores
pool supplies
pool supplies company
pool toys
pool vacuum
pool water
pool water service
pool water testing
pools
pools and spas
pools companies
pools company
pools service
pools wholesale
portable swimming pools
professional pool service
salt water pool
small swimming pools
swim pool
swim pool service
swiming pool
swiming pool service
swiming pools
swimming pool
swimming pool builders
swimming pool chemicals
swimming pool cleaner
swimming pool cleaners
swimming pool cleaning
swimming pool cleaning service
swimming pool cleaning services
swimming pool companies
swimming pool company
swimming pool construction
swimming pool cost
swimming pool costs
swimming pool design
swimming pool designs
swimming pool equipment
swimming pool filter
swimming pool filters
swimming pool financing
swimming pool heaters
swimming pool maintenance
swimming pool pictures
swimming pool prices
swimming pool problems
swimming pool pump
swimming pool pumps
swimming pool repair
swimming pool repair service
swimming pool repairs
swimming pool sale
swimming pool service
swimming pool service and repair
swimming pool services
swimming pool store
swimming pool supplies
swimming pool supply
swimming pools
swimming pools companies
swimming pools company
swimming pools design
swimming pools for sale
swimming pools service
weekly pool service

Now add in Geomodifiers to the mix of 200 keywords and each city you want to add becomes another set of 200 long tailed geo keywords. 10 cities and now you have a mess of 2,000 keywords and phrases that could net you business.

Can you see the compounding effect? Can you see how limited SEO would be on your local level to really get out to people, the majority of those folks and not just a handful who are looking for you?

Now the comeback is always, well you dont need to be out in front of all of those people or all of those keywords. Well, thats not true at all.

44 of those 200 keywords have traffic in the local Orlando area of 50 potential clients each with the lowest traffic on Google ALONE at 52 and the highest at 4,478 clicks. Let's say you drill down even further and grab the top 10. YES, you could easily work around 10 keywords and work SEO around that but then again, what did we leave out? Oh yeah, we are trying to target locally. So now you grab the top 10 cities around Orlando within your target range of service area. You now are back to 100 long tailed keywords that you need SEO on.

Do you see the picture here? Do you see why there are firms out there that handle SEO for clients? You simply dont have enough time in the week to (1) learn how you do it effectively and (2) actually do the work needed for the 100 long tailed keywords that keep your guys busy.

So what do you do?

You can do nothing which most do.
You can hire someone to do it and hope they are good at what they do and guarantee results.
You can go on the cheap and do it yourself and maybe get 1st page on a handful of keywords.
You can do paid search and get customers NOW.

Those are your 4 options. Which one you choose is entirely up to you. Again, I love companies that do SEO because it helps us with a lower CPC for our clients but its limited, never guaranteed and Google, Yahoo, etc is always changing the rules. That's the reality of it all guys. No sugar coat and no BS. You want straight talk and a painted picture as to what it takes to play in the SEO sandbox. Here is your sign.

festerized · 02-03-2010, 08:45 AM

Alan I know where your coming from, but I do know from my own experiments is that you don’t need to have that many combinations. Lots of my pages show up in different towns that are no where to found on my site, those pages just show up on keyword searchs organically.
It’s important to understand your keyword placement if you company is a local company providing a service say within a 25 mile radius compared to a company who services the whole state. There is a Hugh difference in SEO between the two.
I would like to point out that your confusing the topic here, your pushing Adwords I’m pushing organic
For me my system works. I had stated up my Adwords again for decks for a short time. I turned it off after a week as to compare it to showing organically.
Adwords should only be used to jump start a page when the market is about to exploded in that category

AutumnWood Inc. · 02-03-2010, 08:56 AM

Advertising and marketing a company can be a challenge. You can make or brake a company on advertising budgets. You get alot of promises but if the results don't pan out you still have to pay the bill.

So to learn and apply local SEO - you get alot of bang for the buck.

Where TV commericals, radio spots, large phone book ads, etc, are high risk - hopefully high reward

01-26-2010, 03:31 PM	#2
festerized View Profile festerized David Festa Send Message Follow Blogs (0) Threads (2,018) Photos (3) Reviews (2) Projects (0) Toolbox (10) View All Activity David Festa Trade: Framing Contractor Join Date: May 2007 Location: New Jersey Posts: 2,018	Re: Local SEO Nick Can you jump into “Who has a web site” thread Love to hear your input Last edited by festerized; 01-26-2010 at 04:37 PM.

01-31-2010, 10:31 PM	#3
thehis View Profile thehis Registered User Send Message Follow Blogs (0) Threads (17) Photos (0) Reviews (0) Projects (0) Toolbox (0) View All Activity Registered User Trade: screens shades whole house fans Join Date: Jan 2010 Location: San Diego Posts: 17	Re: Local SEO Hi Nick, I guess the obvious is how do you distinguish local seo from seo?

02-01-2010, 01:19 AM	#4
NickWasHere View Profile NickWasHere SEO Specialist Send Message Follow Blogs (0) Threads (20) Photos (0) Reviews (0) Projects (0) Toolbox (0) View All Activity SEO Specialist Trade: Online Marketing Join Date: Jul 2009 Location: Philadelphia, PA Posts: 20	Re: Local SEO Search Engines rank websites on a national scale by design. Local SEO is SEO for a specific target region. Many local small businesses that are attempting SEO, or have a web design company handling it for them, are optimizing their websites for keywords related to their business. The problem is that they are optimizing for nationally ranked keywords such as "plumber, real estate, handyman, etc". These terms have very high search volume, but are flooded with intense competition. Local based companies stand little if no chance of ranking with these terms. But even if they were to rank for the national term the majority of traffic would be far outside of the businesses locality. Local SEO uses keyword phrases that are specific to the area. For example: Instead of pushing the single keyword "Plumber" we would push 25 local keyword phrases. Ex: "Plumber Philadelphia, Plumber Philly, local Plumber Philadelphia, Cheap Plumber Philly, Trenton Plumber, etc" These keywords are not only a manageable goal, but also bring in the target market. We provide these services for city, regional, and state levels in our Local SEO packages. A real life example is one of our Philadelphia clients, PhilaGreen Hospitality. They are a local based hotel association that promotes and holds events on using green eco friendly methods in the hospitality industry. Before we were involved they were not ranked for any keyword besides their name. Now (4 months later) they rank in the top 10 for over 75% of their keywords. 45% are in the top 3 results. All of the keywords are for the Philadelphia locality. Try this keyword on Google, Yahoo, and Bing. Keyword Phrase: Green Hotels Philly Philagreen is #1 on all three search engines. Included in our Local SEO package is optimization for Google and Yahoo local maps. We bring our clients to the A, B, and C positions. Try searching Google maps for: SEO Expert Philadelphia or Small Business Advertising Philadelphia

02-01-2010, 07:49 AM	#5
festerized View Profile festerized David Festa Send Message Follow Blogs (0) Threads (2,018) Photos (3) Reviews (2) Projects (0) Toolbox (10) View All Activity David Festa Trade: Framing Contractor Join Date: May 2007 Location: New Jersey Posts: 2,018	Re: Local SEO Nick you bring up some good point on using long tail keywords. This weekend I changed some of meta tag keywords on some of my pages, yahoo web hosting does this automatically if you want. Example for “Bayville Second Floor Addition” page on my site: http://davidjfestacarpentry.com/bayville_second_floor_addition Meta tags I used for this page: Home improvement Contractor Bayville NJ, General Contractor Bayville NJ, Garage Addition Bayville NJ, framing contractor Bayville NJ, additions, ocean county, addition, add a level, second floor addition Original Meta description for this page: Angie"s List Report Start date August 27, 2009 Completed Date: October 30, 200910 weeks completeHire Again: YesApproximate Cost: $120,000.00Home Build Year: 1992Description Of Work: •2nd floor bedroom addition, with 12’ cathedral ceiling •1st floor laun I changed my meta discretion to this: David j Festa Carpentry provides outstanding general contracting skills. His skills in Home Improvement and framing contracting are the best around I still have to play around with both meta tags and meta descriptions. Yahoo recommends not repeating a meta tag more than twice. My question is, I’m I using tags more than 2 times the way I’m using them in a long tail combo? Last edited by festerized; 02-01-2010 at 08:39 PM.

02-02-2010, 12:01 AM	#6
NickWasHere View Profile NickWasHere SEO Specialist Send Message Follow Blogs (0) Threads (20) Photos (0) Reviews (0) Projects (0) Toolbox (0) View All Activity SEO Specialist Trade: Online Marketing Join Date: Jul 2009 Location: Philadelphia, PA Posts: 20	Re: Local SEO Hey, sorry for the late reply. Long day in the office. Make sure the url, title, meta, and description tags are all different but are focused on and use all the main keywords you are trying to rank for. Meta Keywords is the simple part as you just list your keywords. Do not go crazy and add hundreds of keywords. List your best 10 or 15 keywords and make sure you use those keywords throughout the text on the site. So in the meta tag it is ok to use long tail keywords that contain other keywords you are going after. However in the title you do not want to do that. Just make sure every word in your keyword phrases is used but do not repeat the words. They only need to be and should be used once. Your Meta Description is text that will show next to your website in a search result. Try to focus more towards selling your product and convincing users to click on your link here than worrying about the keywords. Make the description accurate and relative to the content and text on this page. Example: If your keywords were dog toys, cat toys, and pet toys. Title: "Best Toys for all your pets! Dog and Cats Included!" Meta Description: "Great deals on Dog toys and Cat Toys, We offer a largest selection of pet toys online!" Meta Keywords: "dog toys, cat toys, pet toys" Let me know if that answers the question!

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01-26-2010, 03:28 PM	#1
NickWasHere View Profile NickWasHere SEO Specialist Send Message Follow Blogs (0) Threads (20) Photos (0) Reviews (0) Projects (0) Toolbox (0) View All Activity SEO Specialist Trade: Online Marketing Join Date: Jul 2009 Location: Philadelphia, PA Posts: 20	Local SEO Over the past year of being a part of this forum I noticed that a lot of members have had questions about search engine optimization for their websites. So I went ahead and learned everything I could about the SEO industry from a LOCAL point of view and have since been offering local SEO services to clients in the Philadelphia and Chicago areas with much success. This forum is part of the reason I choose to approach this industry. So I am here to help you out with any SEO questions you may have and resolve any myths that you have heard about SEO as well. Please do not look at this as spam. My company is completely legitimate and I am here to help. Take a look here: http://www.RethinkNetworks.com I am also very curious as to what you are looking for in an SEO company. Any past successes or failures. And if you found value in those services. Thanks! - Nick Last edited by NickWasHere; 02-08-2010 at 04:21 PM.

02-02-2010, 08:02 AM	#7
festerized View Profile festerized David Festa Send Message Follow Blogs (0) Threads (2,018) Photos (3) Reviews (2) Projects (0) Toolbox (10) View All Activity David Festa Trade: Framing Contractor Join Date: May 2007 Location: New Jersey Posts: 2,018	Re: Local SEO Nick you helped with some of confusion. I wonder if I should repeat “Bayville NJ” with every keyword Does doing this way help me or hurt me? __________________ Addition Contractor Bayville Home Addition Monmouth Beach NJ Contractor Jackson NJ “Photography is not art, It’s just a Xerox of what just happened”

02-02-2010, 08:36 AM	#8
y.painting View Profile y.painting ;) Send Message Follow Blogs (0) Threads (228) Photos (0) Reviews (0) Projects (0) Toolbox (0) View All Activity ;) Trade: Wall Patrol Join Date: Nov 2009 Location: Upstate NY Posts: 228	Re: Local SEO 1. Everything you need to know about title tags 2. Everything you need to know about meta description and keyword tags 3. Everything you need to know about heading tags and alt attributes __________________ Painters in Rochester NY Facebook\|

02-02-2010, 09:29 AM	#9
NickWasHere View Profile NickWasHere SEO Specialist Send Message Follow Blogs (0) Threads (20) Photos (0) Reviews (0) Projects (0) Toolbox (0) View All Activity SEO Specialist Trade: Online Marketing Join Date: Jul 2009 Location: Philadelphia, PA Posts: 20	Re: Local SEO I don't know if that is "everything" you need to know. You will find that the majority of SEO tips and rules that you can find online are accurate and should be followed. But many are simply made up or really do not do anything in the long run. Everything we follow has been tested. A lot of trial and error over the years. And we do what works. Adding your locality to the end of every meta keyword will not harm you. And while title and meta tags are important. They are nominal when compared to backlink power. That is the real juice in SEO!

02-02-2010, 12:54 PM	#10
y.painting View Profile y.painting ;) Send Message Follow Blogs (0) Threads (228) Photos (0) Reviews (0) Projects (0) Toolbox (0) View All Activity ;) Trade: Wall Patrol Join Date: Nov 2009 Location: Upstate NY Posts: 228	Re: Local SEO haha, no it's not everything...I just copied the titles. The advice about meta tags in these articles, though, is spot on and does not really require an SEO guru to implement or charge you to do something as simple as that. __________________ Painters in Rochester NY Facebook\|

02-02-2010, 01:20 PM	#11
festerized View Profile festerized David Festa Send Message Follow Blogs (0) Threads (2,018) Photos (3) Reviews (2) Projects (0) Toolbox (10) View All Activity David Festa Trade: Framing Contractor Join Date: May 2007 Location: New Jersey Posts: 2,018	Re: Local SEO I’m doing an experiment with my meta tags & description I have copied all the suggested tags that my yahoo site builder made and did an extensive keyword search. I have found that my web-site came up better in some places then others. I’m going to check those keyword searches again in a week or two now that I have change both tags & description. __________________ Addition Contractor Bayville Home Addition Monmouth Beach NJ Contractor Jackson NJ “Photography is not art, It’s just a Xerox of what just happened”

02-02-2010, 08:46 PM	#12
MagicPoolSvcs View Profile MagicPoolSvcs www.magicpoolservices.com Send Message Follow Blogs (0) Threads (680) Photos (0) Reviews (0) Projects (0) Toolbox (0) View All Activity www.magicpoolservices.com Trade: Pool Service Join Date: Sep 2009 Location: Orlando. FL Posts: 680	Re: Local SEO Getting your site ranked will take daily dedication. " Building content, links, directories, meta tags and keywords. " They are all words unless you do something about it and make it a goal to make your site appear in the first page of Search Engines. If you need help, please PM me as we are now ranked on the first page of 3 search engines ( Google, Yahoo, Bing ) for these keywords - " Pool Service In Orlando " We accomplished this WITHOUT hiring a SEO Specialist. We are spending less than $100 per month on advertising, and get an average of 35 calls per month from our website, and average of 7 New Accounts per month. As we move to the next stage of our business plan, we will explore other marketing opportunies. Local SEO can be done, and you dont need to hire a company to do it. You can do it yourself, you just need a roadmap. PS - We are with Service Magic, but we dont need their leads. We turned them off since September 2009. We can utilize the $12 / $18 lead cost elsewhere * Service Magic is a good supplement to your business, dont put all your eggs with them. __________________ www.MagicPoolServices.com-----www.MagicExteriorCleaning.com-- Stuff We Post On Facebook --Tweeting On Twitter -- Funny YouTube Videos

02-02-2010, 08:58 PM	#13
festerized View Profile festerized David Festa Send Message Follow Blogs (0) Threads (2,018) Photos (3) Reviews (2) Projects (0) Toolbox (10) View All Activity David Festa Trade: Framing Contractor Join Date: May 2007 Location: New Jersey Posts: 2,018	Re: Local SEO Ty, I’m getting it slowly Just two days into changing my meta tags and It made a Hugh difference on keyword searches Last week I showed up on page 2 with some keywords, now some keywords searches show two to three different pages from my site at the top!! __________________ Addition Contractor Bayville Home Addition Monmouth Beach NJ Contractor Jackson NJ “Photography is not art, It’s just a Xerox of what just happened”

02-02-2010, 11:42 PM	#14
NickWasHere View Profile NickWasHere SEO Specialist Send Message Follow Blogs (0) Threads (20) Photos (0) Reviews (0) Projects (0) Toolbox (0) View All Activity SEO Specialist Trade: Online Marketing Join Date: Jul 2009 Location: Philadelphia, PA Posts: 20	Re: Local SEO Festerized I am thrilled that is working for you! Let me know if you have any more questions. As for SEO can be done yourself. Well yes, if you do the right research, follow it correctly, and dedicate a lot of time, of course you can! The same thing applies to the majority of contractor's jobs. I can paint my house myself and it would get done. But I think we can agree that a professional does the job better, faster, and more efficiently. Last edited by NickWasHere; 02-03-2010 at 01:35 AM.

02-03-2010, 07:51 AM	#15
THINKPAINTING View Profile THINKPAINTING nick@nite Send Message Follow Blogs (0) Threads (1,031) Photos (8) Reviews (0) Projects (0) Toolbox (0) View All Activity nick@nite Trade: Painting Join Date: Feb 2007 Location: Mass/RI Posts: 1,031	Re: Local SEO Unless the homeowner is using those keywords to search for your services it all means nothing? When I do a search for house painters in my city, the first three companies are form out of state and the one in bold letters listed in Google maps is a out of Towner as well. I know there are guys who get many leads from the web but really it’s so freaking confusing. I paid for yahoo local but yet guys who don’t list up before me? __________________ www.paintingexperts.com www.thinkpainting.net

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02-03-2010, 08:20 AM	#18
alanmoore View Profile alanmoore Pro Send Message Follow Blogs (0) Threads (167) Photos (0) Reviews (0) Projects (0) Toolbox (0) View All Activity Pro Trade: Internet Marketing Evangelist Join Date: Dec 2009 Location: Maryland Posts: 167	Re: Local SEO Again, not to beat a dead horse but SEO is very limited. Its great to do and I love those that spend the time, money or combination of the both to get some increased organic rankings but the overall reach out to your potential customers when it comes to SEO will always remain the same. LIMITED. Think of your business. How many difference combinations can a potential client type into Google to find you? Let's say you are a pool company in Orlando. Here are some generic terms that COULD be used to find a pool company: above ground pool above ground pool company above ground pool service above ground pools above ground swimming pool above ground swimming pools aquatic pool service atlas pools automatic pool cleaners az pool service blue pools build swimming pool classic pools commercial pool service concrete pools cost of inground pool county swimming pools custom pools custom swimming pools design pools discount pool discount pools discount swimming pools fiberglass inground pool fiberglass pool fiberglass pool company fiberglass pools fibreglass pool ground pool gunite pool hayward pool company hayward pool service indoor pool indoor pools inground pool inground pool companies inground pool company inground pool cost inground pool costs inground pool design inground pool designs inground pool kits inground pool maintenance inground pool prices inground pool service inground pools inground swimming pool inground swimming pools install pool lap pool lap pools local pool company local pool service master pools natural swimming pools on ground pool outdoor pools paradise pools pentair pool polaris pool pool accessories pool and spa pool and spa service pool builder pool builders pool chemical pool chemical service pool chemicals pool chlorine pool cleaner pool cleaner service pool cleaners pool cleaners service pool cleaning pool cleaning business pool cleaning companies pool cleaning company pool cleaning equipment pool cleaning service pool cleaning services pool cleaning supplies pool closing pool companies pool company pool construction pool construction company pool contractor pool contractors pool cover pool cover company pool covers pool design pool designs pool enclosure pool enclosures pool equipment pool filter pool filter cleaning pool filter maintenance pool filter repair pool filter service pool filters pool financing pool heater pool heater repair pool heaters pool kits pool liners pool maintenance pool maintenance companies pool maintenance company pool maintenance service pool maintenance services pool management pool outdoor pool parts pool prices pool products pool pump pool pump company pool pump repair pool pump service pool pumps pool renovation pool service pool service business pool service companies pool service company pool service products pool services pool spa pool spa service pool spas pool store pool stores pool supplies pool supplies company pool toys pool vacuum pool water pool water service pool water testing pools pools and spas pools companies pools company pools service pools wholesale portable swimming pools professional pool service salt water pool small swimming pools swim pool swim pool service swiming pool swiming pool service swiming pools swimming pool swimming pool builders swimming pool chemicals swimming pool cleaner swimming pool cleaners swimming pool cleaning swimming pool cleaning service swimming pool cleaning services swimming pool companies swimming pool company swimming pool construction swimming pool cost swimming pool costs swimming pool design swimming pool designs swimming pool equipment swimming pool filter swimming pool filters swimming pool financing swimming pool heaters swimming pool maintenance swimming pool pictures swimming pool prices swimming pool problems swimming pool pump swimming pool pumps swimming pool repair swimming pool repair service swimming pool repairs swimming pool sale swimming pool service swimming pool service and repair swimming pool services swimming pool store swimming pool supplies swimming pool supply swimming pools swimming pools companies swimming pools company swimming pools design swimming pools for sale swimming pools service weekly pool service Now add in Geomodifiers to the mix of 200 keywords and each city you want to add becomes another set of 200 long tailed geo keywords. 10 cities and now you have a mess of 2,000 keywords and phrases that could net you business. Can you see the compounding effect? Can you see how limited SEO would be on your local level to really get out to people, the majority of those folks and not just a handful who are looking for you? Now the comeback is always, well you dont need to be out in front of all of those people or all of those keywords. Well, thats not true at all. 44 of those 200 keywords have traffic in the local Orlando area of 50 potential clients each with the lowest traffic on Google ALONE at 52 and the highest at 4,478 clicks. Let's say you drill down even further and grab the top 10. YES, you could easily work around 10 keywords and work SEO around that but then again, what did we leave out? Oh yeah, we are trying to target locally. So now you grab the top 10 cities around Orlando within your target range of service area. You now are back to 100 long tailed keywords that you need SEO on. Do you see the picture here? Do you see why there are firms out there that handle SEO for clients? You simply dont have enough time in the week to (1) learn how you do it effectively and (2) actually do the work needed for the 100 long tailed keywords that keep your guys busy. So what do you do? You can do nothing which most do. You can hire someone to do it and hope they are good at what they do and guarantee results. You can go on the cheap and do it yourself and maybe get 1st page on a handful of keywords. You can do paid search and get customers NOW. Those are your 4 options. Which one you choose is entirely up to you. Again, I love companies that do SEO because it helps us with a lower CPC for our clients but its limited, never guaranteed and Google, Yahoo, etc is always changing the rules. That's the reality of it all guys. No sugar coat and no BS. You want straight talk and a painted picture as to what it takes to play in the SEO sandbox. Here is your sign. __________________ Alan Moore, Internet Marketing Consultant "Common Sense Ain't All That Common" Last edited by alanmoore; 02-03-2010 at 08:26 AM.

02-03-2010, 08:45 AM	#19
festerized View Profile festerized David Festa Send Message Follow Blogs (0) Threads (2,018) Photos (3) Reviews (2) Projects (0) Toolbox (10) View All Activity David Festa Trade: Framing Contractor Join Date: May 2007 Location: New Jersey Posts: 2,018	Re: Local SEO Alan I know where your coming from, but I do know from my own experiments is that you don’t need to have that many combinations. Lots of my pages show up in different towns that are no where to found on my site, those pages just show up on keyword searchs organically. It’s important to understand your keyword placement if you company is a local company providing a service say within a 25 mile radius compared to a company who services the whole state. There is a Hugh difference in SEO between the two. I would like to point out that your confusing the topic here, your pushing Adwords I’m pushing organic For me my system works. I had stated up my Adwords again for decks for a short time. I turned it off after a week as to compare it to showing organically. Adwords should only be used to jump start a page when the market is about to exploded in that category __________________ Addition Contractor Bayville Home Addition Monmouth Beach NJ Contractor Jackson NJ “Photography is not art, It’s just a Xerox of what just happened”

02-03-2010, 08:56 AM	#20
AutumnWood Inc. View Profile AutumnWood Inc. Pro Deck Builder Send Message Follow Blogs (0) Threads (509) Photos (0) Reviews (0) Projects (0) Toolbox (0) View All Activity Pro Deck Builder Trade: Deck Builder Join Date: Aug 2007 Location: Metro Detroit Posts: 509	Re: Local SEO Advertising and marketing a company can be a challenge. You can make or brake a company on advertising budgets. You get alot of promises but if the results don't pan out you still have to pay the bill. So to learn and apply local SEO - you get alot of bang for the buck. Where TV commericals, radio spots, large phone book ads, etc, are high risk - hopefully high reward __________________ michigan deck builders\| oakland county michigan deck builders \| macomb county michigan deck builders \| michigan deck contractor \|