Internet Hits And Leads

tinner666

Get a 2-3 word domain that has your keyword(s) in it. If possible, get several similar names. For instance, type in www. slateroofspecialist.com

Singular OR plural. You might be surprised at the results if you also compare against the link in my sig.

And register your name for SEVERAL years! And don't try any name search unles you're going to reg RIGHT then! Otherwise, a cybersquatter will reg it himself 15 minutes later and you're out of luck then.

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Frank Slate Roof Repairs, Richmond, Va.

thefencepost

After only 2mos of maintaining my CMS professionally designed site. I rank on the first page of google for 11 out of 17 search terms. I paid a google PPC campaign for only 1mo with this site. Previous to this, PPC was the ONLY way to get customers. Now that my site actually performs, I save $300 per month in PPC ads, and get better quality visitors because my site shows in the organic search return.

Some will say it is not worth the added cost of having a site professionally designed, I disagree. My current site is alreadt outperforming the site I had previous which was not professionally designed, and having a CMS platform is essential for adding content to your site on a regular basis.

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Keith R. Bloemendaal
Raleigh Fence Contractors, LLC
Fence Advice

Markon

Who cares about hit's, visits, or any of that crap. You are in construction and need work. Worry about organic and ppc traffic when you make your living online. I make a very good living online, and do very well in construction. But understand I have been researching and testing online marketing for over ten years. Forget having people build you a website, this is a game where you need to learn it from the ground up, just like you probably did in construction. Try a company out like "Blue Voda". This is how I got started, although I have moved on as I have learned, it is a good place to start. Start reading blogs like "seobook".

If you build your own site, you have control of it. You can add pages when you like, update it, and never deal with a middle man. Sure, it's not going to look as nice as it would if you hired a pro, but they know nothing of what you do, only 1's and o's. It also kind of to your advantage having a site that's not so corporate looking. I used Blue Voda for my first site, and it's very simple, and doesnt' even look all that good. It had been up for a couple of years and I decided since my skills had got much better I would dress it up. Knowing programing, seo, and graphic desgin at this point I knew how to set it up so I wouldn't lose any traffic from any of the pages of my site that were indexed. When I got done, I had a classy webpage. What happened. Traffic when up cause I this time stuctured the website better then how I did when I was a begginer. The problem, the leads went that came in went down. What I concluded: People are sick of corporate sites, they don't know if your local, or some company gathering leads that will harass them. I went back to the cheaply built site, leads poured in. I looked simple and local. Think about that.

USP45
I don't think you understand. When you search (plumber, richmond, va ) that is not links. That is the number of web sites that contain, plumber, va, and richmond either in the copy, title tag, or discription. Your odds are not 1 in 692,000 (or whatever). Do you want to show up for that term. Search it like this:
"plumber, richmond, va"

Results 7
So if you structer your site right you have a 1 in 7 chance. I could build a site and be up there in the next 1hr. That said, don't do what most people do and get stuck on some keyword that you think will be your saving grace. My best keyword get about 2% of all my local traffic. Probably about .0007% of all my leads. I get on average 70 leads a month, all from about 600 keyword phrases. Go for organic traffic sure. You will make your money advertising in local directories and ppc though.

Suggested reading:
Winning Results with Google AdWords by Andrew Goodman
Ultimate Guide to Google AdWords (Ultimate Guide to Google Adwords) by Perry Marshall and Bryan Todd

If you don't feel like learning to build your own website. I bet you have a cousin, son, daughter, wife, or local high school student, summer employee that has grown up with computer and it would be very easy for them. (Blue Voda has video tutorials on everything, it's like having an instructor behind you. Your domain can be purchased there, free if you decided to use them. You can download the software for free, you only pay for hosting if you decided you like the software. So you could build the whole webpage without spending anything.

This isn't a plug for them, but it really helped me, and some of my freinds in the start of things. Good luck. Sorry I wrote a book here.

Also, you will get more leads in your busy season, and less in your slow season. Look at it this way. All of them are leads you never would have gotten had you not build your webpage. So you only got 15 leads in January, and to of them turned into jobs. That sucks!

Sir Mixalot

Home Serve, If you have a decent website and you can actively promote it evreyday. (www.homeserve.com on your vehicles, business cards, t-shirts , proposals, invoices and anything else that you can think of.) You will generate your own local leads to your website. Make sure to have plenty of pictures of your work and products that you offer on your site. Also, a website say's to the potential customer that you are a professional and not a fly by nighter. It will take a little time to get your site right. So the sooner the better to get going with it. I have yet to pay for any pay per click or lead generating services and rank #1 on google for alot of local searches in my area. Mostly from information that I found right here on contractortalk. Good Luck with your website!

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-Paul

PeckDrywallandPainting.com
Twitter Facebook Youtube Google+
Melbourne, Fl Painting Contractor | Melbourne, Fl Drywall Contractor

PrestigePartner

Internet Marketing is very useful if you hire the right person. We have a Roofing branch in Arizona who gets around 3-5 solid leads per day from their website. When you Google "Roof Phoenix" our roofing website is #2 in Google - soon to be #1. We get a handful of solid job leads from internet marketing efforts.

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Prestige Partner Group, LLC
Construction Management | PPG Association of Contractors
Scottsdale Roofing | Phoenix Roofing
7154 East Stetson Drive, Scottsdale AZ (866) 770-4736

WestCoastVinyl

you can generate leads on your own, even if your company is listed in a directory. The question is do you know how its done?