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#1 |
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Flatrooferstl
Trade: Roofing
Join Date: Dec 2008
Location: St Louis
Posts: 62
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Doorhanger Campaign? good idea or waste?
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#2 |
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Nepster
Trade: general contracting
Join Date: Aug 2008
Location: Delaware
Posts: 171
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Re: Doorhanger Campaign?
I had 2500 made up for $460.00....not one call as a result
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#3 |
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Pro
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Re: Doorhanger Campaign?
I've been planning on having some of those made up. But part of my idea is to have some that are two sided. With one side saying "We are currently remodeling next door, if there are any disturbances, call this number" Something like that. And on the other side I can basically advertise my company and what I do. Then whenever I do a job, I can hang them up on the neighbors doors.
I would make some one sided hangers too, only advertising my business. Then go out, find my targets, and start hanging them up everywhere. How did you decide where to hang them up when you made 2500 and didn't receive one call? Did you try and target a certain group? Homes that people just moved in to or what? |
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#4 |
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Flatrooferstl
Trade: Roofing
Join Date: Dec 2008
Location: St Louis
Posts: 62
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Re: Doorhanger Campaign?
To not get one call for 2,500 doorhangers, They must of not been to welcoming, that seems impossible
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#5 |
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Pro
Trade: Remodeling Contractor
Join Date: Jan 2009
Location: Peoria, IL
Posts: 246
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Re: Doorhanger Campaign?
We are also considering door hangers. I would like to see what the "2500 hangers & no calls" looked like - maybe the "creative & message" was wrong.
Seems almost impossible to me too. |
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#6 |
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strat hd
Trade: framing contractor , remodeler , GC occasionally
Join Date: Jan 2009
Location: NW Ohio
Posts: 1,696
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Re: Doorhanger Campaign?
I'm thinking about splitting the cost on a two sided hanger with a plumber. My biz on one side his on the other.
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#7 |
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Smart phone? Scan me!
Trade: Painting/Framing/Drywall
Join Date: Nov 2008
Location: tWiliGht zOne
Posts: 2,118
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Re: Doorhanger Campaign?
I have had really good success with mine. I did them in photoshop and had gotprint print them up, color both sides (postcard) with the high gloss finish and double staple a rubberband on em. I have 4 estimates tomorrow from them. I have put out ~ 2000 and have had 6 people so far call about estimates. That is just the start, I know where I have gone, and when the people have called usually takes around a week to a month to call, that doesn't include the people who kept my card and are going to call. Just walking around handing them out I have done estimates on the spot. I say do it!
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