Church Bulletins

MattCoops

This one may have been hit in the head before, but
Anyone have any committed church bulletin advertisements done over a span of time greater than 3 months?

We're thinking of adding that and tv spots to our marketing plan this year for 08.

The thing is me and the wife go to 3 different churches and their parents go to their church pretty much every day. We get a good volume of referrals just from word of mouth between people.
I don't know if I really want the extra overhead of church bulletins.

We may scrap church bulletins and go for breakfast placemat advertising in a couple local diners.

Just wanting to see if anyone had experienc, and how it turned out.

__________________
Matt with Cupan Custom Tile & Paint of Lowell, Massachusetts
Design and installation of ceramic tile and natural stone for floor, wall, and countertops
(978) 601-8774 | cupantile@gmail.com | view tile pictures and more

vinylguy

what extra overhead just printing flyer and hanging on board?

MattCoops

not the bulletin board,
the papers that are distributed during sunday service

__________________
Matt with Cupan Custom Tile & Paint of Lowell, Massachusetts
Design and installation of ceramic tile and natural stone for floor, wall, and countertops
(978) 601-8774 | cupantile@gmail.com | view tile pictures and more

landcrafter

Matt, We've done quite a few church bulletins and had real good results. I came from a big catholic family and we have a lot of catholic churches here. They all have weekly bulletins, so I would pick an area I wanted to get some leads from and hit that for a year and then move around. The add cost was only $350.00 for the entire year. My wifes Luthern and they didn't have bulletins,so whenever they need sponsors for basketball camps or whenever they did t-shirts I made sure my logo was included (plus my donations). You just need to be careful and make sure you do good follow-up and good work because they are people you regularly see and the benefits of their referrals can be ten-fold. It's funny you mention placemats, because me and the wife had lunch at a very busy locally owned resturaunt yesturday and their mats were advertising mats and I took one to look into it.

Tin Cup

Only advertising in catholic church's you'll miss the Asian market. You'll have to do the menu advertisements at the Indian and Chinese restaurants.

What about he Irish ?

Archie Bunker

mdshunk

There comes a point in time where you just need to decide who you want to work for, and target them. You could also probably advertise in the local gay and lesbian newspaper and get good results, if you care to serve that market. You can't win them all.

MattCoops

Well we're adding church bulletins in 5 different churches around the area and doing placemats in two diners in the area.

We're dropping trade magazine publication. They're just calls for employment and low ballers shopping around.

Is there already an existing "What's your Marketing Plan" thread here on CT?

__________________
Matt with Cupan Custom Tile & Paint of Lowell, Massachusetts
Design and installation of ceramic tile and natural stone for floor, wall, and countertops
(978) 601-8774 | cupantile@gmail.com | view tile pictures and more

Tin Cup

If you do all this marketing, a bunch of people you don't know are going to call you !


Tin Cup

MattCoops

we're also dropping yellow page ads
last year we did 1/4 page ads in 3 different phone books under 3 different category headings and earned a whopping 4 phone calls all year from those ads
Never again

__________________
Matt with Cupan Custom Tile & Paint of Lowell, Massachusetts
Design and installation of ceramic tile and natural stone for floor, wall, and countertops
(978) 601-8774 | cupantile@gmail.com | view tile pictures and more

Putty Truck

Whoooa....you gonna retire or what?

gregj

I guess I'm surprised that some churches have business ads in their bulletins. I would think that would turn off a lot of people. But I guess the folks that would be turned off wouldn't be going to churches with business ads.