Is This Stupid Or Genius?

ron schenker

There's a lawn sign I drive by every day for a painting company. It says

PAINTING
FREE PAINT
FREE ESTIMATES
416 555 ----

I can just imagine the quality of the paint and the upselling once the guy gets his foot in the door.

On the other hand maybe this is a great marketing scheme
What do you think?

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Don't worry, the baseboard will hide it!

ProWallGuy

Its misleading at the very least. But when I bid a job, I give them 1 lump sum. They don't know what the materials cost versus the labor. So as far as they know, the paint could be free.

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Wallpaper Hanger St. Louis
Digital Murals Installation

ron schenker

PWG Geddy Lee Rush famous canadian band eh, what do you think of their new CD?

__________________
Don't worry, the baseboard will hide it!

ProWallGuy

Not bad eh.

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Wallpaper Hanger St. Louis
Digital Murals Installation

send_it_all

All aboard the Thailand express.

mdshunk

I guess it's a door opening pitch, but it just smacks of sleezy to me.

smithoman

Wow! I think it's totally stupid. I wouldn't want the kind of customers that it's going to bring on. JMHO

KentWhitten

Where there's ****, there's flies

Magnettica

I guess that's why they call me the working man!

RUSH announced today that they'll be playing MSG in September.

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Electrician service in Rahway, Cranford, Clark, Westfield, Mountainside, Scotch Plains, Fanwood, Roselle, Roselle Park, and New Jersey | Same day electrical service and repairs | Licensed and Insured Electrician in Rahway

Magnettica

I think I'd consider calling him (or her) and asking them how they do it.

That's not a terrible idea, is it?

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Electrician service in Rahway, Cranford, Clark, Westfield, Mountainside, Scotch Plains, Fanwood, Roselle, Roselle Park, and New Jersey | Same day electrical service and repairs | Licensed and Insured Electrician in Rahway

RobertCDF

Just call him and ask for the paint. Demand that he gives you free paint. After all he is advertising it and if he does not say with purchase you might have a leg to stand on.

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Robert Shaw
Colorado Springs Custom Decks
Colorado Custom Decks
Custom Composite Decks

kapena

I would not consider it a 'genius' marketing scheme, but maybe the guy wants to appeal to suckers who are 'stupid'.

Woz the Painter

I had Chinese food tonight, it had lots of MSG in it...

rws

'No one ever lost a nickle underestimating the intelligence of the American people"P.T. Barnum.

firemike

Like Bill Engvall says: "Here's your sign!"

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-Mike-

CharlesD

I do more lurking than typing here but this reminded me of something.
A siding company was advertising free storm windows with every siding purchace. A man I knew had them out for an estimate just out of
curiosity. After the salesman made his presentation my friend told him he'd just take the free storm windows. Of course the saleman said he couldn't do that, but did tell my friend if he didn't want the windows he'd take a couple thousand off the siding cost.

PipeKing

Its genius, no one will know the cost of materials anyhow.

jake